Two airports to write on
Heathrow airport & Schiphol Airport
- Airport service quality and passenger experience
Activity – AI, Robotics and Service automation
- List the main examples of service automation and robot adoption which have been adopted in airports
- Research airports where these have been adopted
- Considering other sectors (such as production, hotels, restaurants etc) are there any examples of these processes you feel would benefit airports?
- What do you think the impact on service quality and the passenger experiencehas been / would be?
- Which factors would you need to take into account when considering the perception of service quality?
- Terminal buildings
Choose 1 terminal building
For Heathrow Terminal 5
For Hartfield writers Choice.
- Undertake background research and analyse the design, functionality and service quality of the terminal, using the following as guidance:
- Design and layout of the terminal overall and terminal concepts.
- Why is it designed in this way? Should it be designed in this way?
- Cost implications – capital and operating?
- Is it centralised or decentralised? Pros and cons?
- Who are the airline customers / business model(s) and how may these have impacted on the design of the terminal?
- Use of technology in the terminal
- Focus areas for non-aeronautical revenue
- Overall ‘service quality’
- Is the terminal ‘functional’
- Are there any ‘wow’ (or big order winners) factors which may give the terminal / airport a competitive edge?