Select a company on the Fortune 500 list. It should be a company that is not primarily known for software and ecommerce (ex: do not choose Amazon, Apple, Facebook, Microsoft, etc…)
Write a paper of 5 to 6 pages, answering the following questions:
- Assess their competitive position in the industry using Porter’s Five Forces model
- What is their primary strategy regarding the use of digital, internet, and mobile technologies? What other technologies have they pursued?
- Describe their position on the strategic grid both before and after these technology initiatives
- Based on your answer above, what advice would you give their management concerning future direction of the company?
