Discuss why it is important to get broad involvement of internal constituents in the Strategy Formulation Phase.

Two questions please use half the word count on each question. Please follow directions word for word.

1.Discuss why it is important to get broad involvement of internal constituents in the Strategy Formulation Phase.

2.Are “goals” and “objectives” the same thing from a strategic planning perspective? Explain.

In your post be sure to define goals and objectives (and cite your source) before answering the question.