IMD Roadmap Assignment Instructions:

  • Review the competitive Roadmap factors (page 2 of attached article).
  • Identify 7 important dimensions/factors/trends that you believe can and will impact:
    • Customer/donor purchase behavior and business/organizational performance in the next 3-5 years (generally) in the non-profit sector as it pertains to advocating for human rights.
  • Next, in 2 pages, deduce/analyze the threats, opportunities and impact those chosen dimensions/factors/trends have on the non-profit sector as it pertains to advocating for human rights.
  • Do not provide me with a narrative. Bullet points of 1-2 lines only. Make it easy for me to read.