Overview: With the explosion of data availability, the challenge becomes discovering meaningful relationships among data and determining how to illustrate
and communicate that information. In this class, you will learn how to present data in a relevant manner that would enable a diverse audience to interpret the
meaning/significance. The initial challenge for data presentation is in finding appropriate data sources and defining the message. In this assignment, you will
access a reliable data set and, with that, create a different visualization for two different audiences.
Prompt: In this task, you will select a data set from Google Public Data and create two different visual representations of the data set you selected.
Go to Google Public Data and choose a data set.
Include the following critical elements:
 Visual Representations (2)
o Using the available data and tools, create the plots, graphs, etc., for each audience that match the needs of the audiences.
 Identify two different types of audiences.
 Using the selected data set, create two visualizations—one for each identified audience.
 Audience Needs
o Provide a written description of the data being represented and descriptions of the audience for each visualization, and explain the audience
strengths and weaknesses for each of the two data visualization methods.
 Specifically, contrast the needs and sophistication of the target audiences, addressing the following questions:
 Will the overall message change for each audience?
 How familiar will each audience be with the issue at hand and with the terminology?
 How will things such as educational levels, age levels, primary language, cultural diversity, and other factors vary among your
target audiences?
 Data Visualization Methods
o Provide a written explanation of why each data visualization method you chose is appropriate for each audience.
 Explain the strengths and weaknesses of the two data visualization methods used as it relates to the selected audience.
NOTE: Save your visualization and data for the Module Two assignment, which will use these results.
Rubric
Guidelines for Submission: Submit a Microsoft Word document including your written description and screenshots of your two visualizations