1. Introduction. Description of the company, the nature of its business, and any other relevant facts. Company description is well written and clear. Key attributes of the company are succinctly summarised and paraphrased.
2. SWOT (Strengths, Weaknesses, Opportunities & Threats) analysis of the chosen company. submission contains detailed explanation of SWOT analysis with very good application to the chosen company
3. Ethics approach and how the chosen company can make ethical decision-making. submission contains detailed explanation of ethics with very good application to the chosen company
4. CSR approach and how the chosen company can manage their CSR to stakeholder/s. submission contains detailed explanation of CSR with very good application to the chosen company’s stakeholders/s. Example; It is recommended that Starbucks use………
5. 4 key elements to a Plan. submission contains detailed explanation of 4 key elements to a plan with very good application to the chosen company
6. Company culture and how the chosen company can create a strong culture. submission contains detailed explanation of company culture with very good application to the chosen company
7. Unity of command, centralization vs decentralization, span of control and formalization. Structure for the chosen organization. submission contains detailed explanation of key elements of organizing with very good application to the chosen company
8. Traditional or contemporary leadership theory and one motivation theory for the chosen organization submission contains detailed explanation of leading and motivation with very good application to the chosen company
9. Recommendations as the company progresses in the next 5 years & general conclusion recommendation is well considered and takes into account the analysis of the company & are management related. Conclusion is insightful and relates well to the analysis of the company 10. Clarity of Thought Viewpoint proffered is clear, coherent and well-developed. The author’s voice is recognisable.
11. Use of Evidence Evidence cited is relevant and sufficiently supports viewpoint put forth. Evidence cited is recent.Evidence cited is from reliable sources.
12. Citations & Referencing In-text citations done according to APA format with little or no mistakes. Referencing follows the APA format but with little or no mistakes. Sufficient and authoritative resources referenced. References and citations must be included. 2 types of referencing/citation, must include both: 1. Reference list 2. In-text referencing/citation only in APA style.
