Goal(s) Achieve an appropriate level of capacitation in developing basic marketing strategies.
Due date Date: Sunday, 21 March 2021 Time: 09:30 CET
Weight towards final grade
This activity has a weight of 60% towards the final grade.
Learning outcomes Acquire and demonstrate expertise in developing bstrategic thinkingboth to deal with global marketing situations.
Synthesize such material critically to focus on marketing operations issues in delivering customer requirements.
Assessment criteria The grading will be based on
– Accuracy of analysis
– Level of strategic thinking
– Written execution
– Relationship to concepts seen on course
