As a new business start-up, you have been tasked with conducting market research and developing digital content in which your business can capitalize on the research findings to help maximize sales and/or publicity for the organization.

Your findings are to be compiled within a single formal academic report.

As part of the assessment you will create the following which will be used to inform your report: –

  1. Create a questionnaire using Google forms or Microsoft forms. The questions posed will be for the purpose of market research for your business plan in module managing enterprise in the 21st include a minimum of 10 questions. The questionnaire will be distributed to other students on your course to complete.
  2. Individually, design a 2 page website for the fictitious organisation. incorporate elements that would help maximize sales and/or publicity for that organisation. The website design will support your business plan in Managing Enterprise in the 21st Century and your work in Tasks 1.