Branding Marketing plan for Philly stars United Football Club

This is an assignment for the course purpose and written from the Vise President standpoint, selling the idea of a new brand in this case being a new football club.

we are to create a marketing plan which will be inform of a PowerPoint presentation with detailed information(between 24-30 slides) including SWOT and PEST analysis. And also how to leverage the various media mix to support the presentation, and projected statistics to aid convincing investors.