Tourism Management
• Strategic update on your tourism business strategy
• Groups of 4-5 with a 20 min presentation plus 10 min Q&A
• 60% of overall mark
• Presentation: Week 8 (see MSG on process). The simulation exercise will commence on week 2 (28th September) and last for 10 weeks (last report on Monday 29th Nov)
Step 3 Stakeholders Analysis
• Highlight your main stakeholders – they are likely similar tc the ones highlighted in your written assessment. • Draw up a Mendelow analysis
• Who will you focus on? How? What specific actions are required?