What is being factually presented? What are the facts that are supposed to sway the audience into watching the film? How many facts are offered and what about them seem important?

Murder in the First

Look over the three posters. You might find it helpful to do some brainstorming. What do you see in the images that is designed to get an emotional reaction? What sort of logic or facts are being presented? What sort of ethos is being created?

You have to decide which one relies most on which line of argument. This may not be easy; you might want to argue all three as pathos, or two as ethos. But you need to designate each one as a different line of argument. You cannot use one poster for more than one line of argument.

For help finding the lines of argument:

Pathos/ emotions are often the easiest to see, but keep in mind that your personal reaction can be based on your own bias. What sort of feeling(s) is the image supposed to create in the audience? Why would this feeling compel them to see the film?

Logos is based on facts and reason. What is being factually presented? What are the facts that are supposed to sway the audience into watching the film? How many facts are offered and what about them seem important?

Ethos / character can be the trickiest part of this. Ethos depends on credibility and authority, so you might look at these images to see how those things are being represented. What type of person is being shown? How should you react to this person? How much do you trust the image to be representing the material clearly and fairly?