Spirit Airlines
Research Paper:
At a minimum the paper must include the following information:
A. The history of the airline (mergers, acquisitions).
B. The size, scope, and operational figures: fleet size, personnel size, and various operational measures (RPMs, ASMs, ATMs, etc).
C. Operational metrics (Revenue Passenger Miles (RPMs), Available Seat Miles (ASMs), Actual Ton Miles (ATMs), Overall on-time performance.
D. Hubs/Route Structure (what cities do they serve, what cities are the hubs, code share agreements).
E. Fiscal Data: Long-term debt, recent profit/loss (P and L) statements from last fiscal reporting period, current stock price.
F. Management structure Company Info: Key people in the company, recent personnel changes, key departments, companies mission statement, vision statement, goals and objectives.
G. Analysis of marking and/or operations strategy employed by the airline. Who is their competition?
H. Analysis of the future of the airline: Possible expansions, possible fleet changes, possible merger, layoffs/hiring. Where is airline expected to be in five years?