UBER
Write an 800-word paper and respond to the questions at the end of your selected case study to form the basis for your response. (See PDF; pgs 2-6)
Address the following questions as well:
What went well regarding the PR response to the situation?
What might you have recommended improving the response?
Cite PR concepts from your text or other sources to support the points you are making. Book:
Seitel, F.P. (2017). The practice of public relations (13th ed.). Pearson
Cite 2 outside references with your paper.
