Leading Globally 

 

Description of Assignment:

Selecting an organization

For this individual assignment, select any ONE of the following 9 organizations. If you wish to conduct analysis on another firm, which is of personal interest to you, you are allowed to do so.

Name Industry
Amazon Online Retail

 

Remember: You should aim to select the organization in which you have a strong personal interest.

 

Analysing the Organization

You should use publicly available information to begin your analysis: the organization’s Web site and corporate section is often the best starting point. Remember, however, that you are using the Web site as a source of data for the analysis; do not simply copy material off the Web site. Your assignment is an analysis, not a data-dump. In addition, the Factiva, FT.com, Wall Street Journal, or Lexis-Nexis database provides useful material on many organizations.

 

Questions to cover in your Analysis:

Your analysis should lead you to answer the following two questions:

> Question 1:

Describe your chosen organization paying specific attention to (a) its value proposition (b) how the value proposition has met the test of COVID-19 challenge- from March 2020 to first two weeks of 2022 – in home and global markets. (c) the challenges the organization has faced in the early and later stages of pandemic (d) how the firm is currently organized to deliver excellence paying specific attention to its organization culture and decision – covering aspects such as how the organisation approaches creating good jobs, diversity & inclusion, innovation, and performance, and the leadership/management styles it nurtures (e) how the firm views the role it plays as a socially responsible organization.

> Question 2:

Drawing upon the lessons from the course, outline the recommendations you would like to make to the board of your chosen organization post June 2022 to (a) strengthen excellence in your value proposition in both home and/or global markets and (b) organize your firm better to deliver that excellence (i.e.,  culture, diversity & inclusion, team and organization structure, leadership/management you covered in the first question) (c) redefine its role as a responsible organization with a clear mandate to create value through good jobs strategy and integrating social responsibility in its business model.

While making your recommendations:

  • clearly outline which area would you like to maintain as it is and which one’s require fundamental changes and point out briefly how you would launch any change initiative.

Important: Your submission should be in the form of a management report. For instance, it is good practice to have table of contents, start with an introduction and then have a solid conclusion. Consider the test:  If a senior manager of your chosen organisation came across your report, would they find it good enough to forward it to a forthcoming board meeting?

 

Maximum Word limit: 1500 words. There is 10% (+/-) flexibility in the word limit. Should be typed in 12 font Times New Roman. Single Space.

Use of Appendix for referring to figures and tables is optional and does not count towards word limit.

You will be assessed on (a) the depth of insight (b) justification of your argument, and (c) quality of course content application. Simply answering the questions is generally worth up to 60%; additional observations referencing material gleaned from your primary and secondary research and applying class lectures and readings are worth an additional 40% of the weightage assigned for this assignment.