Identify strengths and weaknesses in the business, explain the weaknesses and creatively suggest how you would do it differently. Identify strengths and what needs to be changed for you in order to invest.

Entrepreneurship: Business Plans and Pitching – Due diligence

Coursework: Introduction

A ‘due diligence’ of the business plan means that you will analyse whether this is an investable business or a business you, as an entrepreneur, would like to start with. You first look at the strength of the business plan and then think about how you would ideally change it (as entrepreneurs) or would like to see it being changed (as investors). So, if you are performing the due diligence from the entrepreneur’s point of view, you should identify strengths and weaknesses in the business, explain the weaknesses and creatively suggest how you would do it differently. You are performing the due diligence from the investor’s point of view, you should identify strengths and what needs to be changed for you in order to invest.