Describe, in detail and in your own words, one or two innovation theories covered in the module. Deep knowledge of one major innovation theory will be enough as a basis for a high mark, and you should not choose more than two innovation theories.

Managing Innovation Assessment

The module is assessed (100%) by an individual report (maximum 3,000 words + 10%). The report should be comprised of the following three sections:
1. Theory Explanation. Describe, in detail and in your own words, one or two innovation theories covered in the module. Deep knowledge of one major innovation theory will be enough as a basis for a high mark, and you should not choose more than two innovation theories.

2. Theory Application. Apply your chosen theory (or theories) to explain one or more products and/or services for your selected organisation. You may also wish to use your chosen theory to explain how these product/services evolved.

3. Future Development. Apply your chosen theory (or theories) to recommend possible future development pathways of your products or services for your selected organisation.

Instructions for assessment
Choose one from the following list of organisations for your assignment:
A. Netflix
B. Ocado
C. Renoon
D. Revolut
E. Zip Car

Formative work in weekly seminars will guide you through the analytical techniques and processes required to complete the task.