Best Buy
-What is the mission statement for your chosen company/business? Does the mission statement effectively define the purpose of the organization? Why or why not?
-Conduct a SWOT analysis for your chosen company/business? Be sure to provide examples or evidence for each element (Strengths, Weaknesses, Opportunities, Threats).
-Review your company using the Competitive Five Force Model (pp. 40). Cover each category and provide evidence. In your explanation be sure to explain how each one impacts marketing stakeholders.
-After reviewing the elements of the Boston Consulting Group Matrix (BCG) select and describe it for a few of your company’s product lines including the product/product line you are focusing on for the project: Stars, Cash Cows, Problem Children, and Dogs. Be sure to include evidence to support your description.
-Use APA format for this assignment. Make sure all references are noted and citations used.