Super Hero Product Advertisement for Kids
Advertising Storyboards/Pitch Board
The traditional approach to advertising boards is creating images to be able to pitch or sell an idea to the client.
1. Create a rough script or outline with thumbnails, describing the images necessary for your Advertisement
2. Determine the age range of the Kids in your target audience
3. What Super/Action Hero will you use to promote your product?
4. Incorporate a protagonist (leading character) and an antagonist (an adversary)
5. Use the storyboard as a guide, to help you layout your “scenes” in a manageable order
Super Hero Ad Pitch should include the following:
Brand Identification – Super Hero affiliated with a brand of your choice
Close-ups – Your product is the hero of your commercial.
Open With the Fire – You have 30 seconds to grab their attention.
Sound Effects – think of a sound that will make a positive difference.
Supers – Reinforce your promise by setting it in type
Show the Product in Use – Show the product and if possible the end result.