Bring in a copy of the ad Rewrite the ads improper conditional statement form in proper conditional form Write a detailed report on how the ad is misleading and how it may be written to be less misleading Discuss why it is difficult to make an ad that is not misleading.

Conditional statements in advertising

The field of advertising is notorious for logical errors. While the conclusion reached in an advertisement may be true, the logic used to reach that conclusion may be based on an invalid argument. Find 3 misleading advertisements in a news paper or magazine that use implied conditional statements. (i.e. “if you stop here- your pain will too”)

Bring in a copy of the ad Rewrite the ads improper conditional statement form in proper conditional form Write a detailed report on how the ad is misleading and how it may be written to be less misleading Discuss why it is difficult to make an ad that is not misleading.

1 Construct a truth table for the compound statement:
[0 3 A – r) —>- u v t) A –

Tip: Try setting up a table in Word or Excel, it might keep your eyes from crossing.