Trendhunter article
Link: https://www.trendhunter.com/slideshow/2022-eco-trends (Links to an external site.)
Review the assigned materials before answering the questions below.
Questions
- Select one trend or product in the Trendhunter article for each of the eight categories identified in the Cube framework of new product innovation. Explain why each product should be in each category.
- Explain how supplier or customer collaboration could help develop new product innovations for each of the eight products you listed in the previous questions.
- What would likely be collaboration challenges for each product you identified in the first question?
- Provide an insightful question about green product innovation. Why is this an important question for managers?