Write a 1000 – word paper and respond to the questions at the end of your selected case study to form the basis for your response.

Business Management Case

Write a 1000 – word paper and respond to the questions at the end of your selected case study to form the basis for your response. Address the following questions as well: What went well regarding the PR response to the situation? What might you have recommended improving the response?

Cite PR concepts from your text or other sources to support the points you are making. Cite at least 2 references with your paper. Format your assignment according to APA guidelines.