Critically appraise the application of strategic planning versus emergent strategy within Airbnb drawing upon the wider theory and using extensive research and critical analysis of the chosen case.

Analysing Airbnb Strategies in the US

This is a 3000 word report focused on the application of strategic planning versus emergent strategy as applied in Airbnb.

The report should critically appraise the application of strategic planning versus emergent strategy within Airbnb drawing upon the wider theory and using extensive research and critical analysis of the chosen case.