Question 1

For every core team, a project leader was assigned to coordinate the work, key an eye on the complete project, secure resources for the team, and serve as a liaison to senior management.

Group of answer choices TRUE or FALSE

Question 2

In the new Product Development process, once specifications were finalized, they were passed on to the production group, which arranged for the fabrication and assembly of the products.

Group of answer choices TRUE or FALSE

Question 3

Managing the Intens Care product was Valerie Merz sole assignment for ______ years.

Group of answer choices

  • ONE
  • THREE
  • TWO
  • FOUR

Question 4

Being a small company, MediSys was not profitable and wanted to gain market share in a new space

Group of answer choices TRUE or FALSE

Question 5

Who said, “I’m in charge of pricing, advertising, and sales promotion activities.”

Group of answer choices

  • MERZ
  • O’BRIEN
  • FOGEL
  • BAIO

Question 6

Valerie Merz was the marketing manager

Group of answer choices TRUE or FALSE

Question 7

Beaumont committed to the project with a goal to “Launch an innovative, world-class MediSys product by ________________.”

Group of answer choices

  • AUGUST 2009
  • AUGUST 2010
  • FEBRUARY 2009
  • SEPTEMBER 2009

Question 8

According to the case study, MediSys Corp was founded in

Group of answer choices

  • 2008
  • 2002
  • 1999
  • 1986

Question 9

Parallel development doesn’t allow people to single-mindedly defend the position of their functional area. It forces people to look at the bigger picture.

Group of answer choices TRUE or FALSE

Question 10

Which role did Karen Baio play in the project?

Group of answer choices

  • CFO
  • LAWYER
  • VP SALES AND MARKETING
  • VP PRODUCTION

Question 11

Despite the entrepreneurial culture, some of the managers at MediSys had become ________________________ in their functional roles

Group of answer choices

  • BORED
  • INTOLERABLE
  • ENTRENCHED
  • UPROOTED

Question 12

A project lead should have cross-functional expertise, a track record of high performance, and the respect of his or her colleagues.

Group of answer choices TRUE or FALSE

Question 13

In the first 12 days of February 2009, there were two issues that were communicated from Mukerjee and O’Brien. What were they:

Group of answer choices

  • DELIVERY DATES FROM INDIA AND ENGINEERING PROBLEMS
  • ENGINEERING PROBLEMS AND PEOPLE ARE QUITTING
  • THE TEAM PLANNED A SURPRISE BIRTHDAY PARTY AND THE INDIA TEAM WAS ON VACATION
  • THE INDIA TEAM WAS ON VACATION AND DELIVERY DATES WERE A PROBLEM

Question 14

On February 13, 2009, Intens Care was behind on design, ____________________, and production schedule.

Group of answer choices

  • CLINICAL TESTING
  • REPORTING
  • MARKETING PLANS
  • SALES MATERIAL

Question 15

When Art Beaumont joined the company in January 2008, he reorganized the company in to a matrix organization.

Group of answer choices TRUE or FALSE