CUSTOMER-FOCUSED ENVIRONMENT
ORGANIZATIONS MUST EXTEND THEIR DEFINITION OF CUSTOMERS.
In this article, the author discusses the different definition of customers either internal or external and how satisfying all customers’ needs helps the organization in term of accomplishing its quality objectives. Read the article, and answer the following questions:
Assignment Question(s):
⦁ In your own words, summarize the article.
⦁ To which extent do you agree or disagree with the author point of view “that internal customers’ needs are important as externals to create a true quality environment” and Why?
⦁ Discuss the tools needed to operate within the new environment as indicated by the author.