What are some advantages of entering a market early? Are there any advantages to entering a market late? Name a successful (a) first mover, (b) early follower, and (c) late entrant. Identify unsuccessful examples of each.

STRATEGIES TO IMPROVE TIMING OPTIONS

1. What are some advantages of entering a market early? Are there any advantages to entering a market late?
2. Name a successful (a) first mover, (b) early follower, and (c) late entrant. Identify unsuccessful examples of each.
3. What factors might make some industries harder to pioneer than others? Are there industries in which there is no penalty for late entry?