8.3 – Marketing Plan: Promotion Strategy (Draft)

Design a promotional strategy that provides an overview of marketing strategy, promotional objectives, messaging, and tactical approach for marketing campaign(s) to reach your target audiences.

Include a table that summarizes the monthly actions necessary to carry out the plan.

Follow these standard formatting guidelines for your Marketing Plan deliverable:

  • 12 point, Times New Roman font
  • Double-spaced
  • Title Page
  • Reference List