New products and brands
Describe for your audience what it is that you wish to bring to market.
Describe the product, its functionality, and how it works. It is important to remember that a product is anything that can be offered to a market for use or consumption that will satisfy a need or want in that market place. Write a paper addressing your product that includes:
• A detailed description of what your product and how it will work.
• What specific features and benefits your product provides to the intended target market.
• A description of the aesthetics, packaging, labeling, or look, of your product.
Ensure that you have adequately described your product so that by the time your product description is written, the reader understands what you want to bring to market.
