Diagnostic Product Profile
1. What are the value propositions perceived by your customers? What is the approximate stage in the industry life cycle, brand life cycle, and product form life cycle? Can you find any data to support your conclusion? Now, try to integrate this information and discuss how you could use it to improve your brand’s sales and strategies.

3. Critique the product’s packaging (or the design of the product in the case of automobiles or other related products). What is it doing well, and what could be improved?