What is the history of the firm, including sales, profits, and organizational philosophies?
Part II SITUATION ANALYSIS (SWOT ANALYSIS) Internal Strengths and Weaknesses What is the history of the firm, including sales, profits, and organizational philosophies? What is the nature of the firm and its current situation? What are the firm’s resources (financial, human, time, experience, asset, skill)? External Opportunities and Threats Social: What major social and lifestyle […]