List at least two potential target markets for MHH. Identify how the marketing strategy would differ for each of these target markets. With the pricing strategy in the volume sold change? Why or why not? What are the supply chain implications for each of these target markets?

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Potential target markets for MHH

In one paragraph preview the case facts and background. Do not duplicate what is in the case itself.

The body of the report addresses Questions 1-3 in a clear, concise and cohesive manner. This report should be business like, organized and methodical.

Note: each question should become a section title.

  1. List at least two potential target markets for MHH. Identify how the marketing strategy would differ for each of these target markets. With the pricing strategy in the volume sold change? Why or why not? What are the supply chain implications for each of these target markets? Be sure to consider if the alternative solutions help resolve more than a single issue.
  2. If MHH decided to pursue multiple target markets, what with the supply chain requirements be? Should they have multiple supply chains? Be specific

 

Discuss some general theories of organisational communication. Evaluate the barriers discouraging students from studying abroad. Outline the strategies your university has implemented to overcome these barriers.

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Advertising Campaign

Create a power point and prepare a 2- page brochure, it should include relevant images and text and not exceed 500 words in total.

Brochure 1 need to talk about barriers(250 words and 5 images)

Brochure page 2 ( 250 words and 5 images).

Include regulate in text- citations.

You can use Pixabay.com for the images.

TASK

Choose a country and prepare a 2-page brochure encouraging students to study there. The brochure should include relevant images and text and not exceed 500 words in total. Provide references.

In your 2-page brochure, you should highlight:

  • Common challenges and barriers to effective communication (why students are worried about studying abroad).
  • Effective strategies for overcoming communication barriers (strategies the university has implemented to help students abroad).

Assessment 2 – Individual Report (1500 words maximum)

The transition training days have taken place and the brochures have been circulated. You need to write a follow up report.

Your report should discuss some general theories of organisational communication. It must also evaluate the barriers you identified and outline the strategies implemented to solve these.

In your report, you should address the following:

  • Discuss some general theories of organisational communication.
  • Evaluate the barriers discouraging students from studying abroad.
  • Outline the strategies your university has implemented to overcome these barriers.

 

Prepare a 200-300 word document as if you were the manager of a customer service department orienting newly hired employees on aspects of dealing with challenging problems and difficult customers.

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Handling Challenging Customers

Prepare a 200-300 word document as if you were the manager of a customer service department orienting newly hired employees on aspects of dealing with challenging problems and difficult customers. Based on this unit’s readings, what are some possible situations and tactics you would want the new employees to be prepared for as they start their job?

 

 

What effect would this increase in the minimum wage have on unemployment? Does the change in unemployment depend on the elasticity of demand, the elasticity of supply, both elasticities, or neither?

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Read the case “The Minimum Wage” from Chapter 6 “Supply, Demand, and Government Policies” Page: – 117 given in your textbook – “Principles of Macroeconomics”.  A case study discusses the federal minimum-wage law.

Questions: 1

  • Suppose the minimum wage is above the equilibrium wage in the market for unskilled labor. Using a supply and-demand diagram of the market for unskilled labor, show the market wage, the number of workers who are employed, and the number of workers who are unemployed. Also show the total wage payments to unskilled workers. (100 – 150 words – 1.25 point)

 

  • Now suppose the secretary of labor proposes an increase in the minimum wage. What effect would this increase have on employment? Does the change in employment depend on the elasticity of demand, the elasticity of supply, both elasticities, or neither? (100 – 150 words – 1.25 point)

 

  • What effect would this increase in the minimum wage have on unemployment? Does the change in unemployment depend on the elasticity of demand, the elasticity of supply, both elasticities, or neither? (100 – 150 words – 1.25 point)

 

  • If the demand for unskilled labor were inelastic, would the proposed increase in the minimum wage raise or lower total wage payments to unskilled workers? Would your answer change if the demand for unskilled labor were elastic? (100 – 150 words – 1.25 point)

 

Important Note: – Support your submission with course material concepts, principles, and theories from the textbook.

 

Questions: 2       (5 Marks)

  • Should a nation tend to export or import goods for which it has a comparative advantage? Explain. Why do economists oppose policies that restrict trade among nations? (Minimum 500 words).  (2.5 Marks)
  • Maria can read 80 pages of economics in an hour. She can also read 40 pages of sociology in an hour. She spends 6 hours per day studying. (2.5 Marks)
  • Draw Maria’s production possibilities frontier for reading economics and sociology.
  • What is Maria’s opportunity cost of reading 120 pages of sociology?

 

 

 

Explain the differential impacts on various stakeholders and provide an explanation of how the issue has developed or changed over time. Generate alternatives to address the ethical issues and recommend and defend their approach to the situation.

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Ethical Issues in International Business

Journal Article Critique, COVID-19 the Global Shutdown. See attached. The assignment is outlined below.

Once you read the article, you should have some idea how other nations around the world have been impacted by the ethical issue COVID 19. I want your perspective based on what is presented based on you individual interests in other facets of business. As a result of the covid impact ethical issues continue to be challenges for international business and industry.
Every industry, sector, and governments alike, all grapple with ethical dilemmas in business situations every day. Find outside sources to support your argument (this demonstrates critical thinking) based on individual interests. In your reflection I would like for you to give thoughts about a specific foreign country (if present in article). This will help you see some of the forces that shapes globalization within business and industry.
• If you were the manager in the business case you found through additional research, do you agree or disagree with how they handled the situation?
• Ethical theories and principles could be applied based on ideological and philosophical differences (i.e. political affiliations) between cultures etc…. Feel free to use outside resources to help strengthen your argument.
• What industry are you interested in and how is it connected to the article?
• What has changed since then?

Student review should include the following:
1. Identification of ethical issues presented and define the ethical issue you have selected and its relevance to an industry;
2. Data collection methods and analysis
3. Explain the differential impacts on various stakeholders and provide an explanation of how the issue has developed or changed over time;
4. Generate alternatives to address the ethical issues and recommend and defend their approach to the situation;
5. Give examples of cases involving this ethical issue and back up your opinion/solution with ethical concepts you’ve learned in the course;
6. Provide an explanation of at least one additional perspective on the issue.

Discuss the pros and cons of a cashless economy. Research on how technology and digitization have contributed to promoting cashless economy.

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Cashless economy

In an essay (1,000-1,250 words) Discuss the pros and cons of a cashless economy.

Research on how technology and digitization have contributed to promoting cashless economy. You are required to cite a minimum of four academic sources to support your work.

Prepare this assignment according to the guidelines found in the APA Style Guide, located in the Student Success Center.

 

Read through the entire U.S. Supreme Court Case, which will be chosen by you by the end of the third week of class. Research the court case via the Barry University Library system.

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Supreme Court Case

Brown v. Board of Education (1954) or Roe V Wade

Read through the entire U.S. Supreme Court Case, which will be chosen by you by the end of the third week of class. You will research the court case via the Barry University Library system. The best search engine for U.S. Supreme Court Cases is LexisNexis, or a similar type of legal search engine. You may use information in the court case and information researched from academic authoritative journal articles to support your decision in picking the SCOTUS court case. This assignment is worth 20% of your overall grade.

The paper should be no less than 6-8 pages in length, using font size 12, 1 inch boarders. The cover page and reference page do not count. Proper APA writing procedures should be used.

This assignment reflects the student’s ability to analyze a Unitchoed States Supreme Court Case.

 

Which economic model is more appealing for Karen, being a franchisee or an area developer? Calculate the net present value of each strategy’s cash flow streams.

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Case Study

Material 1 is the case.

  • (1) Summary of the case.
  • (2) Way forward.
  • (3) Analyse Scenario 1 (area) and Scenario 2 (franchisee). write separate analyses for each scenario
  • (4) Conclusion and recommendation

Questions to consider through the analysis:

(a) Tradeoffs and other considerations are expressed in the last paragraph before the Conclusion section on page 11.

(b) Assess case as a pattern in entrepreneurship using the ten-point framework in Material 2.

(c) What are some of the pros and cons of being a franchisee?

(d) What are some of the pros and cons of being an area developer in a franchisee system?

(e) Should Karen retain the Manhattan franchise locations for her own portfolio or work with the Robertson – Gladstone team? Why?

(f) Which economic model is more appealing for Karen, being a franchisee or an area developer? Calculate the net present value of each strategy’s cash flow streams. (include exhibits/tables per option/scenario showing inputs, assumptions, projections, and NPV).

Articles:

  • Assessing the Franchise Option by Surinder Tikoo
  • European Wax Center in Manhattan: Determining where in a franchise system to build a business by Joseph Golden1, A. J. Wasserstein
  • Patterns in Entrepreneurship

There are many ways for aspiring entrepreneurs to get in the arena

  1. J. Wasserstein1,Joseph N. Golden2

Pure Barre’s President Is Getting the Brand in Top Shape

Who are the key stakeholders? Has Gilead priced Sovaldi fairly? Use the CVFCC to evaluate whether the communication strategy was appropriate. How should Gilead use the CVFCC to adjust and communicate its strategy moving forward?

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Case Study

December 6, 2013, had the makings of a good day for Gilead Sciences, Inc. The United States Food and Drug Administration (FDA) had just approved Sovaldi,1 a hepatitis C treatment, after a wildly successful trial program that saw more than 90% of patients cured.2 In addition, the cost of the treatment would be in line with less effective hepatitis C treatments, and several times lower than the cost of treating or replacing a damaged liver, a possible consequence of hepatitis C.3 This was not the message that traveled through the media on December 6, though. Instead, the fact that the $84,000 total cost of the treatment amounted to $1,000 per pill captured the attention of the media, the public, and even government officials. While it is not uncommon for drugs to exceed this cost, none target a disease with such a large patient population. Gilead Sciences has its work cut out for itself, but it would not be the first time the company faced such an obstacle. The news that Sovaldi had brought Gilead soaring profits was sure to further ignite public debate about the drug’s pricing, both domestically and abroad. Gilead would need to carefully consider how to respond to the situation and effectively communicate to its stakeholders.

PART A QUESTIONS
1. Who are the key stakeholders?
2. Has Gilead priced Sovaldi fairly?
3. Use the CVFCC to evaluate whether the communication strategy was appropriate.
4. How should Gilead use the CVFCC to adjust and communicate its strategy moving forward?

In an short essay of approximately 3 pages, develop one or two criticisms of Milton Friedman’s view that the “only” responsibility of business is to increase profits.

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Short Analytic Essay

In an short essay of approximately 3 pages, develop one or two criticisms of Milton Friedman’s view that the “only” responsibility of business is to increase profits. You should feel free to briefly explain Friedman’s argument and then focus on the aspects of it that you are specifically criticizing. Do not feel pressure to write about all possible criticisms of Milton Friedman but, instead, focus on one or two criticisms and develop them thoroughly and clearly, using examples where appropriate.

Your essay should be clearly written and organized, concise, grammatically correct, analytically sound, and demonstrate a thorough understanding of the reading assignments. Do not offer extended introductions and do not stray from directly addressing this particular assignment.

It is expected that students use the APA Style Guide for in-text citations and bibliographic references (Links to an external site.) for their essays, including any outside research and for assigned texts. This means that the quality of your presentation and style will be determined by the accurate use of the APA Style Guide for citations and references. A separate reference page should be provided for the texchots you cite in the body of your essay.

Milton Friedman