What type of strategic alliance was created between Disney and Pixar? Discuss how Disney achieve competitive advantage from this alliance.

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Discussion 5

INSTRUCTIONS FOR YOUR DISCUSSION POSTS

Read Mini Case 9, Disney: Building Billion-Dollar Franchises (page 499-502)

Post your responses to the following:
What type of strategic alliance was created between Disney and Pixar?
Discuss how Disney achieve competitive advantage from this alliance.

(50 points):

Describe a firm that you think has been highly innovative. Which of the four types of strategic innovation-radical, incremental, disruptive or architectural-did it use? Explain your answer. Did the firm use different types of innovation over time?

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Discussion 4

Imagine that you are a strategic management analyst and prepare a report for the CEO. Post your responses to the following:
-Describe a firm that you think has been highly innovative.
-Which of the four types of strategic innovation-radical, incremental, disruptive or architectural-did it use? Explain your answer.
-Did the firm use different types of innovation over time?

(50 points):

Explain ethical decision-making approaches and value systems. Justify recommendations for responding to an ethical dilemma. Explain how the organization leadership should have responded to the event to address it and prevent or improve the response to similar occurrences in the future.

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Doctoral Dialogue 6

Purpose

This assignment is intended to help you learn to do the following:

  • Explain ethical decision-making approaches and value systems.
  • Justify recommendations for responding to an ethical dilemma.

Synopsis

Find a news story or report about a failure in ethics or ethical leadership in a professional, organizational setting. Research the story to find out as much information as you can about it.

Tasks

  1. Initial Post. By the due date indicated, address the following in your initial post:
    • Find a news story or report about a failure in ethics or ethical leadership in a professional, organizational setting.
    • Research the story to find out as much information as you can about it.
    • Explain how the organization leadership should have responded to the event to address it and prevent or improve the response to similar occurrences in the future.
  2. Reply Posts. By Sunday, reply to two initial posts. Ask questions and/or provide suggestions or ideas for improving the response to the dilemma or preventing it in the future.

Note: Utilize proper/correct APA citations throughout your posts and in all your references.

 

Explain ethical concepts and practical implementation ideas. Critique ethical leadership and implementation ideas. Discuss the ethical issues that surround your dissertation topic.

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Doctoral Dialogue 4

My dissertation topic is: How Does Inflation Affect Businesses?

Purpose

This assignment is intended to help you learn to do the following:

  • Explain ethical concepts and practical implementation ideas.
  • Critique ethical leadership and implementation ideas.

Synopsis

In this assignment, you are required to discuss the ethical issues that surround your dissertation topic. Note, that this is specifically not a discussion of issues related to IRB, but rather the ethics around the topic itself. For example, if your topic is about AI and the use of AI in assessing employee performance, what ethical issues arise? This assignment is designed to help you start thinking about your Dissertation Topic Ethical Issues Paper assignment.

Tasks

  1. Initial Post: By the due date indicated, briefly explain at least two ethical issues that surround your dissertation topic. Relate these issues back to the ethical concepts discussed earlier in the course. If you have difficulty identifying these, please consult with your instructor.
  2. Reply Post: By Sunday, reply to two initial posts. Ask questions and/or provide suggestions or ideas for additional ethical issues related to the other person’s dissertation topic.

Note: Utilize proper/correct APA citations throughout your posts and in all your references.

 

How have technology, natural and cultural macro environmental forces impacted Tesla? What can Zachary recommend in his report to adapt (a proactive approach) and hold off the competition with Tesla it electric car market.

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Unit 3 D.B: Proactive strategies in macroenment

Volkswagen the world’s second largest automaker Toyota is number one with its VW, Audi, Bentley ,Porsche ,and Lamborghini brands-by itself plan to launch 50 EV models and achieve annual EV sales of 3 million units by 2025.
However, despite potential bumps in the road Tesla continues its journey from upstart nitche to full Mass market brand. It is further diversifying its vehicle portfolio with self-driving Evie semi trucks and the new Cyber struck slated for 2021 one that promises to shatter more records for speed acceleration, range, and coolness.

Simulated business scenario:
Since Tesla started selling automobiles, Zachary Tesla’s CMO (Chief marketing), has guided a brand to go further and faster than any other vehicle start up in history. He has created the image that Tesla is two cars what Apple has been to consumers. The same kind of innovative products. It called brand following with an ever-changing business environment, Zachary is being asked to create a report detailing a strategy to remain agile and ahead of the competition.

1) How have technology, natural and cultural macro environmental forces impacted Tesla?
2) What can Zachary recommend in his report to adapt (a proactive approach) and hold off the competition with Tesla it electric car market.

Devise and develop a 10-minute recorded, narrated presentation on your design idea. Based upon your pitch, prepare a written justification of the design concept.

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Design for hospitality and tourism

Overview

 You are required to prepare a narrated presentation (with your narration written in the notes) and report on a design concept of your choice. The concept should be on a hospitality or tourism sectoral element.

The following list of sectoral elements is indicative not prescriptive:

●       Hotel Bedroom and Bathroom

●       Hotel Lobby and Reception

●       Restaurant / Dining Space

 

 ●       Bar

●       Visitor Attraction (of your choice)

●       Event Space / Venue

 

As part of your pitch and report you must prepare a mood board that includes samples and elements of your design choice. You should include a 2 dimensional plan of your design which should outline where the various elements of your design are placed.  You are not expected to fully cost your design; however, you will work towards a theoretical spend that is justified by the business type and target customer (for example, star rating, niche sector or average spend).

 Assessment Component 1 – The recorded, narrated presentation

Devise and develop a 10-minute recorded, narrated presentation on your design idea. Your presentation should include the following:

  • An electronic 2-dimensional plan of the proposed design
  • A digital mood board that demonstrates the design elements and should cover the following
  • outline of the business – including customer type and spend
  • explanation of the concept
  • justification of the design elements
  • justification of the indicative spend based upon the business type and customer spend

 

Assessment Component 2 – The Report

Based upon your pitch, you will prepare a written justification of the design concept. The report will contain academic theory that you have used to justify your approach and further detail on the expenditure with detailed reference made to the costs and the envisaged spend.

The report has a 2000 word limit (not including Executive Summary, contents page or reference list).  As with all assignments, the report will be fully referenced.

The report should follow a standard report format and should include two appendices, being:

  • appendix 1 – Design Plan
  • appendix 2 – Mood Board (in electronic form)

 

Originality of the Work

 

The work presented in this assignment must be original and NOT have been submitted for previously assessed work. This is an individual assignment and, as such, syndicated work is NOT acceptable. In the context of this assignment, syndicated work refers to two or more students submitting work which is so alike in ideas, content, wording and/or structure that it goes beyond what might have been a coincidence.
 

Extensions

Extensions are only granted for extenuating circumstances that are beyond a student’s control. In general, though not exclusively, extenuating circumstances will be of a medical or personal nature affecting the student for a period of time and/or during assessment. Examples include, but are not limited to, a serious illness, accident or bereavement. Independent documented evidence is required in advance of the exam/submission date. Students who consider they have suffered from circumstances beyond their control and who wish to apply for an extension on the grounds of extenuating circumstances should refer to the Extenuating Circumstances Guidelines available on the Quality Website, or from the School Office, via the School Office Student Area on Blackboard. Guidelines and a form is available via the link.

Outline a high-level marketing plan. Address the following points: Is $800 the appropriate retail price for the GB? What type of marketing communications will be required? Should Hunley move its media to different publications, as suggested in the case? What should Hunley spend for the different categories of advertising? Why? Should it develop different sets of ads for these new products if it introduces them? What support should be given to retailers? Should fly shops have an exclusive?

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Hunley, Inc Case study

Read the Hunley, Inc. Case attached to conduct a case study analysis. The written case analysis should include:

A succinct analysis of the situation or problem(s) making the decision maker(s) in the case
Identification of the complexities involved (i.e. key factors and issues)

The options or alternative courses of action open to the decision maker(s) and the advantages and disadvantages of each
An actionable recommendation and the justification for the selected course of action

Assume the role of a marketing consultant and write your case analysis in memorandum format. Assume the reader is familiar with the case, and present case information only when it is needed to support a line of reasoning you are developing. The analysis is expected to reflect course concepts. Case paper should be no more than 4 pages typed, double spaced, plus any optional appendices. Exhibits should back up your conclusions and the key points about them should be articulated within the memorandum.

Hunley, Inc. Case Questions to answer:

1. Assess the factors of Hunley’s success and its present challenges in the fly-fishing-rod market.
2. Evaluate Hunley’s competitive advantages and market position. Which market segment(s) should it prioritize? How and why?
3a. Should Hunley make and sell the Grand Bassarra (GB) Titaluk River fly rod? Why? Why not?

3b. Outline a high-level marketing plan. Address the following points: Is $800 the appropriate retail price for the GB? What type of marketing communications will be required? Should Hunley move its media to different publications, as suggested in the case? What should Hunley spend for the different categories of advertising? Why? Should it develop different sets of ads for these new products if it introduces them? What support should be given to retailers? Should fly shops have an exclusive?

4a. Should Hunley make and sell a fly rod to Walmart? Why? Why not? If Hunley sells to Walmart, what high-level marketing plan would you recommend?

5. What other options might Hunley pursue for sales and profit growth?

6. Might a new entrant be more successful with this technology? Why?

Use the Case Paper Template attached to write the paper.

Identify the obstacles your organization might face in attempting to adopt an innovative product or process. Explain how to mitigate against the disadvantages and leverage the advantages you identify. Identify people who will make good project champions, including how project champions help ensure that you’ll achieve the benefits of championing and minimize the risks. Consider whether to use mostly sequential or parallel processes. Address the influence using Stage-Gate processes would have on development cycle time and development costs.

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Apply: Signature Assignment: Innovative Product or Project Evaluation

Exam Content

This week you determine whether to continue working on the innovation you previously selected or if you should focus your efforts elsewhere.

Write a 700- to 1,050-word evaluation of the product or process you selected.

  • Identify the obstacles your organization might face in attempting to adopt an innovative product or process.
  • Explain how to mitigate against the disadvantages and leverage the advantages you identify.
  • Identify people who will make good project champions, including how project champions help ensure that you’ll achieve the benefits of championing and minimize the risks.
  • Consider whether to use mostly sequential or parallel processes.
  • Address the influence using Stage-Gate processes would have on development cycle time and development costs.
  • Analyze the benefits and costs of involving customers and suppliers in the development process. Consider how to test viability of your product or process with your customers and suppliers in your analysis.

Conclude on whether you will continue with the development of the innovative product or process you selected based on the evaluation you performed.

Cite any references to support your assignment.

Format your assignment according to APA guidelines.

 

Evaluate techniques from other fields of research such as human resource management. Create a certain framework that can deal with quantifying human aspects and introducing them into theoretical project management problems.

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Quantifying human aspects of Project Management

The main focus will be on how to quantify the less-quantifiable human aspects of Project Management. To do this you will need to evaluate techniques from other fields of research such as human resource management. The final goal would be to create a certain framework that can deal with quantifying human aspects and introducing them into theoretical project management problems.
The objective would be to make a sort of framework or something similar that could help convert real-life case studies into numbers. Currently, this is quite difficult because for a case study about multi-skilled project management there is information about activity details and the number of resources available. However, there is almost never data available of, among other things, what skills each resource can perform (categorical skills) and also how proficient they are at each skill (hierarchical skills). In the field of human resource management there are some standardised techniques available that can quantify aspects that deal with people.

In summary, the goal is to research the human resource management literature for existing techniques that might already quantify this kind of info. And otherwise, develop an own quantifying system.

Explain the main purposes of your study and list out the key objectives that you want to achieve with your study, e.g., serious reflection on your career journey, attempt to theorise about your managerial experiences, explore possible solutions to key managerial issue(s) that you are facing. State which model(s) your paper will anchor on and explain why it is relevant and useful to support your study. List out a few journal papers, books, website materials that you will review and cite in your paper in APA referencing format.

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Research Paper Proposal

Title –Impact of Work-From-Home Human Resource Practices on the Performance of academic staff in online teaching: case study of a higher education institution in UK during COVID-19

 

Research Paper Structural Guide

  1. Area of interest – it is about the scope of your study, especially the area that your study will be focusing on, e.g., level of management (top, senior, middle, frontline or organisation-wide), level of strategy (corporate, business/competitive, or functional/departmental strategy), individual or group.
  2. Objectives – explain the main purposes of your study and list out the key objectives that you want to achieve with your study, e.g., serious reflection on your career journey, attempt to theorise about your managerial experiences, explore possible solutions to key managerial issue(s) that you are facing.
  3. Research questions – your questions should be developed to address your study objectives. These questions should guide your study. For example, reflection on your career journey is one of your study objectives, you may reflect on the process and outcomes of a mega project that you had experienced or observed; why the project was failed or succeeded and what key lessons you can draw on from your reflection. Keep yourself to be open-minded and remain objective. Refrain from falling into self-fulling prophecy trap – setting research questions to confirm your belief.
  4. Significance of the issues to be explored in the paper – argue why the issues of your paper are worth researching, highlight possible contributions of your study to managerial practice and management theory advancement.
  5. Key words – state the key subject terms that you will use it for online library search for relevant literature and if other want to locate your paper they can find it with your assigned key subject words. For example, motivation, transformation leadership, organisation culture, business model, core competence, etc.
  6. Background – describe the context within which your case is situated. It may involve the organisation you involved, its business(s) & industry, key protagonists/characters, project(s) engaged, incident(s), etc. – any facts related to your study.  You as a direct observer or actor might have a clear picture about the whole scenario, you need to describe it to the extent that the readers can have a common understanding about the scenario as a starting point.
  7. Case body – having drawn a clear overview of your case with the background section, with the same purpose – creating a common understanding about the insider story for your readers. If your study is to theorise with 3-H framework, you need to briefly describe the Heart, Head and Hand issues. Both background and case body should be factual rather than analytical based. You only do your analysis in discussion section.
  8. Theory/Model – state which model(s) your paper will anchor on and explain why it is relevant and useful to support your study. List out a few journal papers, books, website materials that you will review and cite in your paper in APA referencing format.
  9. Methodology – given the time constraint, it’s unlikely that you will conduct survey to collect data for your study. Often, students will adopt case research coupled with some interviews, if appropriate.
  10. Expected deliverables – what will be the outcome or ‘product’ of your study? For professional doctoral studies, the deliverables must be having a high level of academic rigour and sound practical value.