Discuss Tesco and how the contemporary management issue covid has affected Tesco and it’s operations.
Discuss Tesco and how the contemporary management issue covid has affected Tesco and it’s operations.
Discuss Tesco and how the contemporary management issue covid has affected Tesco and it’s operations.
• Competitive Review
Identification of the important direct and indirect competitors for the
product. For each competitor, focus should be on factors such as sales,
market share, growth, key benefits, positioning, advertising and
promotion budget, promotion program mix, message and media
strategies, and an overall assessment of strengths and weaknesses.
• Segmentation, Targeting, and Positioning
Which of the market segments will be the target market for this
campaign? What will be our positioning strategy?
• Communications Objectives & Budget Request
What are the objectives of our campaign as they relate to brand
awareness, knowledge and interest, favorable attitudes and image, and
purchase intentions? How much money do we need to spend to achieve
our campaign objectives? What budgeting method will be employed?
(The budget number at this point is a single aggregate figure, not
broken down by individual promotion program element.) How will the
monies be allocated? (How much goes to traditional advertising, sales
promotions, new media, etc.?)
The assignment consists of three questions. You are expected to answer all three questions
in this assignment. The suggested total word count for the assignment is 45500 words.
Remember, all the words you use to answer the questions, including quotations and
citations, count. You should use the mark allocation for each question as a guide to the
number of words required as follows:
Tasks Marks (%) Word Count
1. 25% 1000
2. 25% 1000
3. 25% 1000
4. 25% 1500
Task 1:
1.1 Explain the meaning and importance of leadership.
1.2 Contrast the main approaches to the study of leadership.
1.3 Critically evaluate the role of leadership in strategic management.
Task 2:
2.1 Critically compare the relationships between leaders of work groups, and leaders of
teams.
2.2 Distinguish between the influence of leadership on groups and teams, and on formal
and informal groups.
2.3 Critically evaluate the characteristics of an effective work group and team.
Task 3:
3.1 Assess the nature of organisation effectiveness and performance.
3.2 Critically explore the main features and requirements of leadership development.
3.3 Provide criteria for assessing an organisations strategic effectiveness from a leadership
perspective.
Task 4
4.1 Critically explore the exercise of leadership power and influence.
4.2 Critically review the importance of ethics, values and corporate social responsibilities to
an organisations value.
4.3 Critically evaluate leadership and sustainability concepts and trends.
This assignment comprises two elements: a)group-lead mini-seminar, which forms the basis for b)your individual essay. When developing your mini-seminar and then individual essay you are expected to use a broad resource base and rely predominantly on academic literature (examples of relevant books and peer-reviewed journals are provided within the module handbook). All sources used should be referenced using UWE Harvard Referencing System (detailed guidance on referencing is available in the library and on the module Blackboard site).a) Group-lead Mini-seminar (weighted at 20%of the task)In the early EGC workshop you will be allocated to a small group. Each group is required to prepare and deliver a mini-seminar on one of the following topics:
A.Why knowledge transfer is important for host economies?
B.Can industrial strategy shape any of the factors comprising Porter’s Diamond of National Competitive Advantage?
C.Motivations and challenges to international expansion of banks in emerging economies
D.Successful and Unsuccessful Internationalisation Strategy: Comparative analysis of cases in the service sectorE.Factors stimulating and hindering backshoring decisions of manufacturing firmsF.Artificial Intelligence in the Global Supply Chains
The need to change in global organizations arises in response to social, political, legislative, economic, or technology factors.
From your viewpoint as a HRL, write a 2-3 page paper that:
Addresses what changes should be made to global organizations in (a) creating structural flexibility and (b) harmonizing wage and cost of living among various geographic locations
Minimizes the use of expatriates and associated expenses
Improves organizational performance through innovation for productivity improvement
Write a 1-page memo to your company’s top management, explaining the implementation process for transferring appropriate Swedish employment practices across your global operations to create a High Performing Global Organization. Be sure to explain why your suggested implementation process works.
Please review the Discussion Board participation grading rubric. This is important information that will ensure that you earn maximum points. Your professionally written APA-compliant postings, using appropriate sources, should provide substantive depth that advances the Discussion. Please edit your posts for grammatical errors before you post. Be sure to review the requirements for each week’s Discussion topic(s). Remember that a post to the instructor is not considered a post to peers, so please be sure that you respond to at least two peer for full credit.
Access all required readings (articles, videos, etc.) from the Library.
In this week’s reading you learned about:
How leaders will need to work effectively in this global economy
The importance of teams in an organization
The Marketplace simulation by viewing the Marketplace orientation
Your own skills and motivations to succeed
For this first discussion topic, you will be looking at the skills and knowledge it will take to lead in the 21st Century, including the roles that virtual teams serve in helping organizations to remain competitive and agile. This information will be important to you as you start Marketplace simulation game play in Unit 2 and will be a foundation for additional team assignments that you will be completing throughout the MBA program. To respond to this Discussion topic, you will use all of the readings, videos, and other resources that you discover to discuss the following, citing at least one scholarly source in addition to the readings for this week:
Your Main Response
Describe a recent team you have worked on. This could be either a personal or a work-related team. What was your role on this team?
Looking at the readings and videos this week as a base, plus at least one additional scholarly source, talk about how the leadership of this team, whether it was you or someone else, reflected the changing role of the leader in our contemporary world.
Using the readings and videos for this week, talk about what type of leadership skills and styles were used on this team that helped make it successful?
Given that you will be working in teams starting at the end of Unit 1, describe how you can incorporate this information to get your team up and running quickly and effectively.
Example Responses to Peers to Increase Discussion Success
Select at least one successful team example posted by your peers and ask them how they worked together to overcome problems.
Add onto a cited best practice from a peer with an example of your own.
Suggest additional resources that peers can use to be more successful as leaders of teams.
Need additional assistance evaluating information and sources? Visit the Purdue Global Library’s videos and tutorials page, which provides many valuable resources.
Prior to beginning work on this final paper, read Chapter 14 and Chapter 15 from your textbook and the Week 5 Weekly Lecture.
You will develop a business proposal persuading the senior management of your organization to initiate a change in processes, procedures, products, people, or structure based on events currently happening in your company. You may use experience with a past company if applicable.
In your paper,
Develop an introduction that provides sufficient background on the topic, a thesis statement, and a logical conclusion that smoothly flows from the body of the paper.
Identify processes, procedures, products, people, or structures that need change based on events that are or were happening in your current or past company.
Organize the information using appropriate headings based on the context of the recommended change initiative.
Provide a fully developed rational argument to persuade management into initiating change.
The Business Proposal Final Paper
Must be six to seven double-spaced pages in length (not including title and references pages) and formatted accordifktng to APA style as outlined
Define international business and discuss the advantages and challenges of globalization. Discuss three (3) advantages and three (3) challenges of an international business. (50 points) (A 2-page response is required.)
Upon completion of the Required Readings, write a thorough, well-planned narrative answer to the following discussion question. Rely on your Required Readings and the Lecture and Research Update for specific information to answer the discussion question, but turn to your original thoughts when asked to apply, evaluate, analyze, or synthesize the information. Your Discussion Question response should be both grammatically and mechanically correct, and formatted in the same fashion as the question itself. If there is a Part A, your response should identify a Part A, etc. In addition, you must appropriately cite all resources used in your responses and document in a bibliography using APA style.
Discussion Question 2 (50 points)
Discuss five (5) motives for establishing foreign operations. (A 2-page response is required.)
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