Briefly introduce your business. Identify and explain the major factors that affect your business location decisions.

/in /by

Location strategies (CH 8).

Your objective is to select the next location for your business (use your Assignment 1 business or any other). Assume that your business does not exist in the selected states.
Also, assume that I have no idea about your industry and your business.

There are 2 critical analyses in this assignment:
Briefly introduce your business (you can use from your earlier assignment).
Identify and explain the major factors that affect your business location decisions(also study the Key Success Factors – Fig. 8.1).
Use the Factor Rating Method to evaluate location alternatives. Look at 3 alternative states/cities in your analysis so you can pick the right kinds of factors e.g. State can offer tax incentives while the city has a railroad station. You must use a Table and show all the numbers (as in the chapter).
When you select a city(s) refer to published statistics e.g. demographics, transportation, diversity etc.

Next, using well-researched data, do a Crossover Chart for Locational Cost-Volume Analysis – for the expected volume of output – you could use an expected annual output in units (e.g. number of new savings accounts, mortgages in a bank; new students in a school; customers in a restaurant or retail; new patients etc.
Analyze the lowest costs between all 3 locations and then indicate the crossover point for the highest profit

When is an ideal time to build relationships? What does it mean to add value in a relationship? What are some examples of maintaining relationships? How would you incorporate inclusion and being trustworthy when it comes to relationship building?

/in /by

Week 3 Essay in hospitality industry

When is an ideal time to build relationships? What does it mean to add value in a relationship? What are some examples of maintaining relationships? How would you incorporate inclusion and being trustworthy when it comes to relationship building?

What are some of the differences between PR and Marketing? List some of the benefits of digital versus print marketing, and which of these would you prefer to use to market your business?
In the documentary, Shep Gordon said Create history, don’t wait for it to happen. What were some examples of Shep creating history with some of the artists he managed and chefs? Shep and Grutman both mentioned their system/process of using coupons. What is their definition of a coupon and how does it contribute to their ongoing success?

In two to three pages in MS Word, Google DOCS or four to five power point slides develop a Social Media Marketing Plan.

/in /by

Social Media Marketing Plan (50 Points)

In two to three pages in MS Word, Google DOCS or four to five power point slides develop a Social Media Marketing Plan.. This will be based on the type of business you will be creating your final Business Plan for. Follow these steps to create your plan

1. Know yourself and know your market.

2. Perform strategic analysis

3. Set marketing objectives

4. Generate strategies and tactics for achieving objectives

5. Evaluate strategies

6. Explain 2 to 3 Social Media Networks that you will use and how.

Identify the commentator’s point of view. In a minimum of 300 words, explain if you were giving a presentation to inform, would you express your point of view in a similar style?

/in /by

Functions of the Presentation to Inform

Visit the website of a major news network (MSNBC, CNN, or FOX) and do following:

View a video of a commentator. You must provide the link to the video commentator.
Identify the commentator’s point of view.
In a minimum of 300 words, explain if you were giving a presentation to inform, would you express your point of view in a similar style?

With reference to the CSR pyramid, what are the implications of stopping at a particular pyramid level? For example, would it be all right, if a company took its sole responsibility to be the financial responsibility to its shareholders?

/in /by

Fundamental business strategy

Understand why social responsibility is essential to fundamental business strategy.

  • Articulate the types of corporate social responsibility.
  • Evaluate why socially responsible business is good business.

10.2 Action Required:

Watch the short video in the following link and answer the questions that follows:

10.3 Test your Knowledge (Question):

With reference to the CSR pyramid, what are the implications of stopping at a particular pyramid level? For example, would it be all right, if a company took its sole responsibility to be the financial responsibility to its shareholders?

Financial responsibility and legal responsibility?

Do you agree that CSR is best represented by a pyramid?

Why or why not? Can you think of a better way to graphically represent a company’s social responsibility?

 

 

Discuss the Eisner case study in the context of two or three of Bolman and Deal’s Political Frame assumptions included above. How do the assumptions you’ve chosen inform what happened in the Michael Eisner case?

/in /by

The Political Frame

Assignment Overview
In the Module 3 Case, you will write Chapter 3 of your thesis-style paper – relating to the Political Frame. Using specific examples of “politics” (i.e., the “jungle”) as defined by Bolman and Deal, you will use the Political Frame as a lens through which you will analyze the downfall of Walt Disney Company CEO Michael Eisner.

Begin the Module 3 Case by visiting the Walt Disney Company website:

The Walt Disney Company. (2014). Retrieved on May 8, 2014 from http://thewaltdisneycompany.com/

The following articles provide a good starting point concerning former CEO Eisner’s tenure with the Walt Disney Company:

White, D. (2005, Oct 01). When Mickey finally turned on his master. Michael Eisner’s reign at Disney is over. Dominic White reports. The Daily Telegraph. Retrieved from Proquest.

Grace Jr., H. S., & Haupert, J. E. (2011). Governance lessons from the Disney litigation. Business Law Today, 20(9), 1–5. Available in the Trident Online Library [Business Source Complete database].

Finally, read the following case study:

Forbes, W., & Watson, R. (n.d.). Destructive corporate leadership and board loyalty bias: A case study of Michael Eisner’s long tenure at Disney Corporation. City University London. Retrieved on June 10, 2014 from http://www.cass.city.ac.uk/__data/assets/pdf_file/0005/56372/2A_Forbes.pdf

Case Assignment
After you have reviewed the contents of the Walt Disney Company website, completed the above readings and those provided at the Background page of Module 3, and performed additional research from the library and the internet, write a 6- to 7-page paper in which you do the following:

Using the following five assumptions of the Political Frame, complete an in-depth assessment of the Walt Disney Company:

Organizations are coalitions of diverse individuals and interest groups.
There are enduring differences among coalition members in values, beliefs, information, interests, and perceptions of reality.
Most important decisions involve allocating scarce resources—who gets what.
Scarce resources and enduring differences make conflict central to organizational dynamics and underline power as the most important asset.
Goals and decisions emerge from bargaining, negotiation, and jockeying for position among competing stakeholders.

Keys to the Assignment
The key aspects of this assignment that are to be covered in your 6- to 7-page paper include the following:

Using Bolman and Deal’s Political Frame, analyze the political behaviors surrounding the departure of Disney CEO Michael Eisner. Specifically, address the following:
Briefly identify and discuss the key political forces that led to Eisner’s downfall.
How does the “Jungle” metaphor apply to the Eisner case?
Describe the coalitions that formed at Disney. Then, identify those salient interests that caused the division between coalitions, and how these differences were ultimately resolved.
Discuss the Eisner case study in the context of two or three of Bolman and Deal’s Political Frame assumptions included above. How do the assumptions you’ve chosen inform what happened in the Michael Eisner case?
Briefly comment on the significance of the “Toxic Triangle” (see Figure 1 of Forbes & Watson’s case study about Eisner’s departure), and discuss how this model informs the Eisner case study.
The background readings will not give you all the answers to the Case. Therefore, you are required to perform some research in the library, and use a minimum of 3-4 scholarly sources from the library to support and justify your understanding of the case.
Your paper must demonstrate evidence of critical thinking (if you need tips on critical thinking, http://www.criticalthinking.org/pages/college-and-university-students/799 is an excellent resource). Don’t simply restate facts – instead, be sure to interpret the facts you have accumulated from your research.
Remember that the Module 4 Case will also serve as Chapter 4 of your session-long thesis-style paper.

Assume the role of a banker, create a message that targets university students and persuades them to start a retirement account. Which psychological tools of influence did you use? Why?

/in /by

Assignment Question(s):

Part 1 (7 Marks)

Examine each of the following charts (Figures 1, and 2) and respond to the questions below:

Figure 1

Figure 2

Source: General Authority of Statics

  1. Evaluate each one in terms of: (5 Marks)
  • title descriptiveness, (b) focal points, (c) information sufficiency, (d) ease of processing, and (e) takeaway message
  1. Describe at least one effective aspect for each chart. (1 Mark)
  2. Make two recommendation for improving them. (1 Mark)

Part 2 (8 Marks)

Persuading University Students to Start a Saving Account

  1. Assume the role of a banker, create a message that targets university students and persuades them to start a retirement account. (2 Marks)
  2. Which psychological tools of influence (consistency, reciprocation, social proof, authority, liking, scarcity) did you use? Why? (1 Mark)
  3. Which kind of appeals did you use in this message? Would you consider this message to be catering more to emotion or logic? Explain. (1 Mark)

Persuading Human Resources Manager for Promotion

  1. Assume the role of an employee, create a message that targets the HR manger persuades him/her to promote you. (2 Marks)
  2. Which psychological tools of influence (consistency, reciprocation, social proof, authority, liking, scarcity) did you use? Why? (1 Mark)
  3. Which kind of appeals did you use in this message? Would you consider this message to be catering more to emotion or logic? Explain. (1 Mark)

When other firms in your industry are behaving unethically, how can you buck the trend and position your company to value ethical behavior? Why is that important? Will it damage your company’s competitiveness?

/in /by

Interactive activity

11.1 Learning Outcomes:

Upon completion of this week’s activities, you will be able to:

  • Analyze the ethical issues of a real-world organization’s relationships with consumers, employees, shareholders, and the community.
  • Evaluate an organization’s strategies for the enhancement of ethical behavior and legal compliance.

11.2 Action Required:

Watch the short video in the following link and answer the questions that follows:

11.3 Test your Knowledge (Question):

When other firms in your industry are behaving unethically, how can you buck the trend and position your company to value ethical behavior? Why is that important? Will it damage your company’s competitiveness?

11.4 Instructions

Answer the question in test your knowledge section.

Post your answer for the question in the discussion board using the discussion link below (Week 11: Interactive learning Discussion)

 

Describes three types of staffing strategy and each strategy’s advantages and disadvantages. Explain possible expatriate training topics and the importance of each.

/in /by

Staffing strategy

One of the major decisions for HRM when a company decides to operate overseas is how the overseas operation will be staffed. In general, there are three types of staffing strategies – home country national strategy, host country national strategy, and expatriate. In this assignment, students are required to discuss different types of staffing strategies and training requirements.

Use the readings and resources provided in our online lecture, textbook, Kean library, and reputable sources found on the Internet to support your viewpoints. Be sure to use your own voice in your answers. Simple copy and paste will not be accepted. Be sure to cite all sources referenced by using MLA or APA guidelines.

  1. Describes three types of staffing strategy (Expatriates, Host-Country Nationals, Third-Country Nationals) and each strategy’s advantages and disadvantages (45 points, 200 words , double space)
  2. Explain possible expatriate training topics and the importance of each. (30 points, 200 words. double space)

 

Who are the stakeholders? What is the dilemma in this situation? Is this crisis due to the nation being developed or less developed? What is the organization’s position on diversity and inclusion? What are the social and ethical threats emerging from rapid technological change?

/in /by

Ethical Dilemma Assignment

Objective: You will be able to demonstrate an understanding of ethics in the workplace and ethical issues in business due to personnel, technological, and or economic change.

To begin this assignment, you will research, provide strategic method(s) to enhance the company’s workforce diversity or improve management of the workforce, and present an ethical dilemma in the workplace. Give the name and brief history of the business/corporation. It can be a non-profit or for-profit business.

Consider these factors: Who are the stakeholders? What is the dilemma in this situation? Is this crisis due to the nation being developed or less developed? What is the organization’s position on diversity and inclusion? What are the social and ethical threats emerging from rapid technological change? What is the impact of technological advances in production methods and labor demand? What are the limits of new product development and consumer use? What are the threats to commonly accepted beliefs challenged by new technology? How is/was the crisis resolved?

General dilemmas: union rights, customer satisfaction, production, flexible work schedules, hiring practice, promotions, employee education, etc.

Now that you have completed the research a 2-3-page paper, Prezi Presentation, MS PowerPoint presentation to submit orally or in written communication. Use your creativity to organize and deliver the information. You will be graded on content, presentation, and delivery.