Discuss the external environment through the compilation of a PEST (political, economic, sociocultural, and technology) analysis.

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Complete a case analysis of Microsoft. This requires that you conduct research on Microsoft beyond the case study material in the textbook. In the case analysis, you will look at the situational analysis, problem, and alternatives, and you will provide a recommendation. Refer to the instructions below as you construct your analysis.
Situational Analysis
Discuss the external environment through the compilation of a PEST (political, economic, sociocultural, and technology) analysis.
Discuss the internal and external environment through the compilation of a SWOT (strengths, weaknesses, opportunities, and threats) analysis.

Is society’s pressure  driving the health and wellbeing industry?

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Is society’s pressure  driving the health and wellbeing industry?

Evaluate the service satisfaction with social robots in restaurant

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Evaluate the service satisfaction with social robots in restaurant: customer perspective

Why do young consumers choose online shopping over high street stores

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Why do young consumers choose online shopping over high street stores

 

Identify and explain these key theories and practices, with reference to those socioeconomic factors which facilitated the success of the transactional approach.

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Write an 825-word essay based on the following topic. The word-count excludes the in-text citations, so please be aware of counting the final words.

ESSAY TOPIC: Identify and explain these key theories and practices, with reference to those socioeconomic factors which facilitated the success of the transactional approach.

 

Explain the role of marketing in creating value for Porsche customers

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Explain the role of marketing in creating value for Porsche customers

Compare insights and models provided by various scientists, and disclose personal view.

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The author should perform a comprehensive analysis of the theoretical material. Summarize various authors’ insights on the research problem, compare insights and models
provided by various scientists, and disclose personal
view.

Give examples of communications theories and models that have been applied to the campaign

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QUESTION 1

Considering the campaign, and the customer segments identified suggest ONE communications objective using SMART. Justify your answer.

QUESTION 2

Give examples of communications theories and models that have been applied to the campaign

Critically examine leadership practices within one organisation, required to relate academic theory to practice

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Critically examine leadership practices within one organisation, required to relate academic theory to practice

Can international marketing activities also influence cultures?

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It is clear that international culture influences international marketing activities, but can international marketing activities also influence cultures?