Take an inward look into your workplace, and discuss which of the motivational theories discussed in the readings would work best to bring the best out in you and your coworkers, and discuss why. There is no right or wrong answer since each workplace and group of employees are different.
Research the misuse and abuse of the government assistance programs causing a lack of available resources for people who are in real crisis and a possible plan on how it can be fixed. The paper must include the resource “Understanding Advocacy for Children and Young People 1st Edition” by Boylan as well as at least 4 others.
Prepare a policy analysis of the family policy using the book “Social Policy for Children and Families:
A Risk and Resilience Perspective 3rd Edition” by Jeffrey M. Jenson, Mark W. Fraser as one of the references.
Integrated marketing communications, when done well, appear seamless, with no distinction among the marketing, promotion, and sales components. In this Application, you will use your critical thinking skills to analyze both the necessity for and use of public relations in the integrated marketing effort to support sales of a new drug for canine obesity.
Read the case study “National Canine Weight Check – Integrated.”
In a 2- to 3-page written document, review the importance of integrated marketing communications in the case. Be sure to answer the following questions:
Why does this situation require integrated marketing as opposed to just public relations plans? Be sure your response indicates your understanding of integrated marketing concepts.
What were the strengths and weaknesses of each step in the ROPE process?
Defend whether you believe National Canine Weight Check could have been successful using only public relations. Why or why not?
Discuss Racial discrimination in health care
Discuss Portland’s Soft power challenge that: “Developing and delivering effective foreign policy is growing in complexity. Precipitated by the shift in power from states to networks, exacerbated by the rapid change in technology and compounded by fiscal constraints, governments and their diplomats must adapt if they wish to succeed in this challenging environment.”
What are current, real-world examples of factors that helped get an issue onto the policy agenda?
Explain what the Biden Administration Must Do to Ensure Women’s Rights are protected.
Your Silver Anvil Analysis is on a case of your choice based on award-winning submissions to PRSA. Lists of winners from the last few years are on ELMS. If you do not see your DESIRED CASE on the ELMS page, ask me to download it for you from PRSA.
Your assignment is to critique the case. Compare this case against the “ideal” presented by texts and in class. How does your case stack up? Look at strengths and weaknesses and risks the organization took, if any. Consider what surprised you, impressed you, or disappointed you. You must go beyond simply reading the 2-page summary; find out more about the organization, situation, longer-term implications. Cite at least 3 other sources (more is better). There is no specific page requirement; most average 8-10 pages (or more); single spaced, with bullet points, graphics and formatting.
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