Explain the organization that executed the PR. Explain the issue. Identify the publics involved. Identify the action the campaign created/addressed. Identify and evaluate the channels (be specific) that would be best to communicate with the publics involved.
Conduct research and identify a recent PR campaign executed by an organization.
Article Link: https://www.prdaily.com/how-to-fix-your-gen-z-marketing-problem/
In the attached document, type answers to the following questions in your own words.
Organization: Explain the organization that executed the PR.
Issue: Explain the issue.
Publics: Identify the publics involved.
Action: Identify the action the campaign created/addressed.
Channels: Identify and evaluate the channels (be specific) that would be best to communicate with the publics involved. Consider both traditional media and digital/social media.