For your initial post, re-examine customer lifetime value (CLV) in light of what we now understand about scheduling and managing wait lines (and associated wait times). This should be an interesting discussion light of what we’ve learned over the past few weeks and how your thinking may have changed.
Discuss how to Design and Develope Products for the Internet of Everything.
For the purposes of the research paper, you will select a brand of your choice. Take time to research the history of the brand from the perspective of advertising. The paper which should be 4-6 pages must be typed, single-spaced or double-spaced (your call). Use APA-style to reference works cited. You should have at least 2-4 sources.
Your paper should address the following:
PAST: When did they start advertising their products, and with what medium: print, radio. television.
What did advertising look like for the brand when it started? Think about their content and tone of the message. Also who was their audience?
Shifting to the PRESENT: What has changed in advertising? Has the brand made any changes, and if so why?
What do present ads look like? Has the audience and/or message changed? Explain.
FUTURE: Where is the brand going?
Using a range of different organisations across a wide range of sectors, highlight what you believe to be key elements of their marketing mix which enables them to gain a competitive advantage over their rivals.
You are required to produce a portfolio consisting of five different organisations which highlights their use of a particular aspect of the marketing mix. For example, your portfolio may focus on the following companies and their particular use of this element of the marketing mix.Within each marketing mix element you should;
– provide an academic definition of the mix element
– outline the various components associated with each mix element
– highlight how your chosen company has utilised this mix element to their advantage within the last few years
It is essential that you underpin your knowledge of marketing with the relevant theory.
Breakdown of Marks
Each Marketing Mix section is worth 18 marks with the following marks being allocated within each section;
– provide an academic definition of the mix element (5)
– outline the various components associated with each mix element (5)
– highlight how your chosen company has utilised this mix element to their advantage within the last few years (8)
Distinguish between Administration Law and Human rights.
Using market information provided, build a series of regression and forecast models to estimate the likely transaction volumes and determine the revenue estimation.
What are the ECJ’s main contributions to the process of European integration?
What technology did you select for your TAP?
Why did you select that particular topic for your project? (one or more paragraph).
describe (in two or more paragraphs) the importance of your technology to the homeland security enterprise.
List two things that you did not know about your technology prior to your research for this project (in two or more paragraphs).
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