Research strategic marketing tactics and choose two to use for your business. Determine the characteristics of a market-driven strategy that the company will take.

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WEEK 4 ASSIGNMENT – MARKETING STRATEGY CREATION

This week you will begin creating a marketing strategy for your chosen business using the SWOT analysis you completed in Week 3.

Your strategy should be a 6–8 page paper in which you:

  • Research strategic marketing tactics and choose two to use for your business.
    • Provide a rationale for your choices.
  • Determine the characteristics of a market-driven strategy that the company will take.
    • Provide a rationale for your strategy.
  • Distinguish the product-market boundaries.
    • Provide a rationale for your strategy.
  • Construct a marketing segmentation strategy.
    • Provide a rationale for your strategy.
  • Develop a customer relationship management strategy.
    • Provide a rationale for your strategy.
  • Devise a strategy for collecting information on prospective customers.
    • Provide a rationale for your strategy.
  • Use three sources to support your writing. Choose sources that are credible, relevant, and appropriate. Cite each source listed on your source page at least one time within your assignment. For help with research, writing, and citation, access the library or review library guides.

Your assignment must follow these formatting requirements:

  • Be typed and double-spaced in Times New Roman 12 points, with one-inch margins on all sides.
  • Include a cover page containing the assignment title, your name, your professor’s name, the course title, and the date. The cover page and the reference page are not included in the required page count.

This course requires the use of Strayer Writing Standards. For assistance and information, please refer to the Strayer Writing Standards link in the left-hand menu of your course. Check with your professor for any additional instructions.

The specific course learning outcome associated with this assignment is:

  • Develop a marketing strategy based on markets, segments, and customer value.

Write a short essay that reflects your belief or passion about a particular part of your professional experience. What motivates you? What’s your professional passion? What do you believe?

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Professional experience

In this project, you will write a short essay that reflects your belief or passion about a particular part of your professional experience. This project will help you refresh your writing skills to prepare for the rest of your graduate program. Organizing complex and divergent thoughts to write a single page requires prewriting, perhaps an outline, and applying the mechanics of writing an essay paragraph by paragraph. That means starting with a topic sentence, adding supporting sentences, and concluding with a sentence that provides a bridge to the next paragraph.

Your essay is intentionally limited to 500 words to engage you in the structural process of writing.In a 500-word essay, write a statement of personal and professional belief.

Answer these questions:

  • What motivates you?
  • What’s your professional passion?
  • What do you believe?

Use the following suggestions, adapted from This I Believe (n.d.), as a guide:

  • Name your belief—If you can’t name it in a sentence or two, your essay might not be about your belief. You are writing an essay, not a list, so focus on one core belief. You will define, explain, and develop ideas about this belief through the essay.
  • Tell a story—Be specific. Ground your belief in specific events of your life. Consider moments when your belief was formed, tested, or changed. Think about your own experiences in work and life and share things you know that no one else does. Make sure your story ties to the essence of your professional or educational philosophy and the shaping of your beliefs. Tell how you reached your beliefs, and if they have grown, what made them grow. Your story need not be heart-warming or gut-wrenching—it can even be funny—but it should be real.
  • Be positive—Please avoid preaching, editorializing, or finger-pointing. This essay should explain what you live by and what you believe, not what you don’t believe.
  • Be personal—Avoid speaking in the editorial “we,” the projecting “you,” or the accusing “they.” Make your essay about you. This essay should not be about your views on society or the world; it should be personal to you and your professional or educational journey. Speak in the first person. Read your essay aloud to yourself several times, and each time, edit it and simplify it until you find the words, tone, and story that truly reflect your belief.

 

What are the essential part of a résumé? Why are job interviews conducted? State only two differences between email and memo.

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What are the essential part of a résumé?
There are many differences between Solicited and  Unsolicited application letters. State only two differences
Why are job interviews conducted?
State only two differences between email and memo

 

Research an environmental health issue in your residential community or research an environmental health issue of interest to you that impacts the people within a different community

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 Environmental health issue

Research an environmental health issue in your residential community or research an environmental health issue of interest to you that impacts the people within a different community

Your paper must be in General Format APA style. See the Purdue Online Writing Lab (OWL) APA Guide under “Content.” Your paper must be written in size 12 TIMES NEW ROMAN font, double spaced lines. 8.5” x 11” paper, 1 inch margins. It must be minimum 5 pages – maximum 7 pages (including Title Page, Abstract, and References). It must include:

  • 1 page = Title Page
  • 2 page = Abstract
  • 1 – 2 pages:

Introduction: the history, etiology, and current stats of your chosen environmental health issue (how long has this been an issue, what are the main historical facts associated with this issue, what causes this issue, where does this issue occur, how many and who/what does this affect currently, etc.)

  • 1 – 2 pages:

Discussion and Conclusion: include

  1. A) sources of scientific data and the types of studies associated with your chosen environmental health issue (who studies and/or investigates this issue, what type of studies/research/reports are created as a result, are the results of the studies/research/reports in conformance with each other for the most part or do the results differ widely, if they conform with each other, what are the major findings, etc.)
  2. B) the monitoring or screening in the environment or community associated with your chosen environmental health issue (what type of monitoring of the environment is conducted, what type of screenings are conducted in the community). And
  3. C) any new/recent insights into and/or innovative solutions to your chosen environmental health issue (what are the findings of the latest research, are there any new developments recently, any developments that should promising but are still in the research phase etc.) or possible research why there an no new/recent insights/innovations/developments.

REFERENCE PAGE: at least 3 – 5 references, must include at least one (1) Essentials of Environmental Health text reference and one (1) scientific journal article reference

 

Create a newsletter that you can send to parents discussing your view of guidance and discipline. Include at least five of the ten strategies on the guidance ladder of early childhood education in your newsletter.

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Child development

Positive guidance and discipline are crucial for children because they promote self-control, teach responsibility and help them make thoughtful choices. The more effective adult caregivers are at encouraging appropriate child behavior, the less time and effort they will spend correcting misbehavior. As a result create a newsletter that you can send to parents discussing your view of guidance and discipline. You need to include at least five of the ten strategies on the guidance ladder of early childhood education in your newsletter. Use examples.

Be specific. Parents will get all the information via your news letters.

 

Consider the stakeholders who will be affected by any changes to the status quo in FIFA’s governance and policymaking. Who are the stakeholders? What are their respective positions and concerns? Why?

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Case Study on FIFA and the World Cup

Provide clear, well-written, and complete answers to each of the following five questions. Each question is worth 20 points. (These are multifaceted questions. Be sure to address all facets.) You must use appropriate and correct business writing throughout. That requires your answers to be specific, clear, complete, and useful – something your boss or supervisor could read and use. Do not waste space on flowery or superfluous language. You must use appropriate and correct paragraphing throughout, as well as correct grammar and punctuation.

Questions for Analysis

  1. What are the challenges facing Gianni Infantino and Arsène Wenger? Why are those important? What makes them challenging?
  2. Consider the stakeholders who will be affected by any changes to the status quo in FIFA’s governance and policymaking. Who are the stakeholders? What are their respective positions and concerns? Why?
  3. Consider the stakeholders again with reference to the FIFA World Cup. What are their specific needs and concerns? How and why are those important for what Infantino and/or Wenger may be able to do, and not to do? Explain.
  4. Given your analyses to the first three questions, how do you evaluate what Infantino and Wenger have done to pursue and enable change in FIFA and for the World Cup? What do you see as the strengths of their vision and actions (if any)? What do you see as the weaknesses (if any)? Explain.
  5. If you were a senior staff member at FIFA, how would you advise Infantino and Wenger to proceed? What would you encourage them to do? What would you suggest they not do, or that they should avoid? For what reasons? In what ways would your advice to Infantino be similar to what you advise Wenger, and how might it be different in focus or content? Why?

APA format. The only reference you should use is the case study itself that I’ve attached. Please answer these thoroughly and with good thoughts/analysis

 

Write a critical summary of this article based on the criteria learned from the critical summaries of the articles.

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  1. Write a critical summary of this article based on the criteria learned from the critical summaries of the articles.

As online learning becomes more common and more and more resources are converted to digital form, some people have suggested that public libraries should be shut down and, in their place, everyone should be given an iPad with an e-reader subscription.

 

Proponents of this idea state that it will save local cities and towns money because libraries are expensive to maintain. They also believe it will encourage more people to read because they won’t have to travel to a library to get a book; they can simply click on what they want to read and read it from wherever they are. They could also access more materials because libraries won’t have to buy physical copies of books; they can simply rent out as many digital copies as they need.

 

However, it would be a serious mistake to replace libraries with tablets. First, digital books and resources are associated with less learning and more problems than print resources. A study done on tablet vs. book reading found that people read 20-30% slower on tablets, retain 20% less information, and understand 10% less of what they read compared to people who read the same information in print. Additionally, staring too long at a screen has been shown to cause numerous health problems, including blurred vision, dizziness, dry eyes, headaches, and eye strain, at much higher instances than reading print does. People who use tablets and mobile devices excessively also have a higher incidence of more serious health issues such as fibromyalgia, shoulder and back pain, carpal tunnel syndrome, and muscle strain. I know that whenever I read from my e-reader for too long, my eyes begin to feel tired and my neck hurts. We should not add to these problems by giving people, especially young people, more reasons to look at screens.

 

Second, it is incredibly narrow-minded to assume that the only service libraries offer is book lending. Libraries have a multitude of benefits, and many are only available if the library has a physical location. Some of these benefits include acting as a quiet study space, giving people a way to converse with their neighbors, holding classes on a variety of topics, providing jobs, answering patron questions, and keeping the community connected. One neighborhood found that, after a local library instituted community events such as play times for toddlers and parents, job fairs for teenagers, and meeting spaces for senior citizens, over a third of residents reported feeling more connected to their community. Similarly, a Pew survey conducted in 2015 found that nearly two-thirds of American adults feel that closing their local library would have a major impact on their community. People see libraries as a way to connect with others and get their questions answered, benefits tablets can’t offer nearly as well or as easily.

 

What do they perceive to be the impact of cyberbullying? What do they perceived to be the factors of causes of cyberbullying?

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Sociology Annotated Bibliographies

Topic: The Perceptions of UK University Students on Social Media Cyberbullying.

Research Question 1:What do they perceive to be the impact of cyberbullying?

Research Question 2:What do they perceived to be the factors of causes of cyberbullying?

Research Method that going to use: Survey.

Need writing of 2000 words for two sections.

 

Record your entries according to each chapter we read and discuss from each text. Explain why you like or dislike the chapter—but do so with lots of detail and emphasis on the why.

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Reading and Reflections Journal

(from your course Syllabus) As you read the books for this class, record your thoughts, ideas, and arguments In a Word document devoted solely to this jamal assignment. Title It (Your Name], ENGL 126 Journal. Record your entries according to each chapter we read and discuss (In person or online) from each text. Consider creating in your entries a dialogue with the authors. Brainstorm ideas for the writing assignments. Construct counterarguments.

Explain why you like or dislike the chapter—but do so with lots of detail and emphasis on the why. The length and detail of these joumal entries is up to you, but you should shoot for at least 300 words per entry. You will do well on this assignment the more you allow yourself to be engaged by the texts. Record your reading journal entries as you read. Don’t wait and a them all at ones the night before you suspect Ill take up this assignment. Your best observations and ideas will come to you as you’re reading. Keep your joumal close by so you an catch them. Feel free to add entries related to the other reading assignments we read and discuss in class.

Instructions

Upload your journal here. Your Reading and Reflections Journal must be a Word document. Follow the directions above to format your docx. title.

You should have at least five entries In your journal by the time of this first due date—at least three from Pre Education of Little Tree and two from Michelle Remembers since we are only partially through this text.

Journal Rubric

Reading and Reflections Journal Rubric Skilled Proficient Developing Inadequate Entries thoroughly answer the question(s) Entries generally answer the question(s) Entries address some aspects of the Entries are off-task or make little Subject posed in the prompt or demonstrate posed in the prompt or demonstrate prompt or portions of a question are left reference to the questioris1 being asked significant crib. analytic critical an Pysis. unanswered. or demonstrate no critical analysis.

 

What is the specific problem with communication? Does the problem represent an example of one of the barriers that the articles that Dr. Rani and Lumen Learning identify? If so, which one(s)?

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Reply to all three classmate discussions with at least 120 words.

D1.) Michael Galeano

  1. What is the specific problem with communication?
  2. Does the problem represent an example of one of the barriers that the articles that Dr. Rani and Lumen Learning identify? If so, which one(s)?
  3. What are some possible communication strategies in notifying someone about the problem?
  4. What is the best course of action for you to take in solving the problem?
  5. What is the best way for you to communicate this problem to the relevant individuals?

D2.) Chad Evans

  1. Examine the Research Proposal Memo (WA#1) instructions. What permission must you request? To whom should your memo be addressed? What information about your research must you provide?
  2. Examine the Synthesis Lit Review (WA#2) instructions. This assignment calls for the student writer to use scholarly (academic) and professional (trade) sources. Explain what you understand a scholarly source and a professional/trade source to be. You should consider offering an example of each type of source.
  3. Take a look at the Research Report (WA#3) instructions. What additional research demands are placed upon the writer for this assignment compared to WA #2? How can you as writer best present your report so that it is most readily accessible for your primary audience?
  4. Writing on the same topic for WA#2 and WA#3 make the writing of the research report an easier task than it would have been if different topics had been chosen. Comment on how the writing on the same topic for both these assignments can help you as you write your research report.

D3.) Michael Galeano

  1. In the Oregon State University resource on business writing style, review carefully the table showing differences between academic and business writing styles. Choose a difference that you find surprising (or that you think might be challenging to remember and practice as you are learning business writing) and discuss why you find this difference particularly surprising and/or challenging