Posts

Describe how the brand touchpoints for Sephora provide emotional, self-expressive, and social benefits.

/in /by

Sephora, a premium cosmetics retailer, has earned tremendous loyalty by extending their brand across what its customers value—all things beauty. The company understands that its customers want to enjoy and experience their passion for beauty in different ways, and it uses several brand touchpoints to enable this.
The first is by providing a sensory-filled in-store experience. As they shop, Sephora customers have the unique opportunity to physically interact and experiment with different lines of products. Such accessibility has resonated especially well among Millennials, who view beauty buying as a “hunt” for their right individual look. The company has introduced numerous customer-facing tools to further facilitate finding a personalized style. For example, InstaScent spritzes raw notes of a perfume to help customers determine which defining scent they identify with the most before exploring specific fragrances with a store consultant. Sephora offers the Color IQ handheld device to aid customers in understanding what products match their skin tones.
Sephora’s commitment to the experiential element of shopping for beauty products extends to its web presence. Sephora Virtual Artist allows customers to try on dozens of lipstick color variations in seconds, with add-on features like the ability to compare different shades simultaneously or randomize options to test out. For customers either seeking something specific or hoping to be inspired, the Sephora Beauty Board is a great resource. Along with the option to simply browse through the site, users can post pictures of products to gain feedback from others. Sephora TV provides yet another platform where customers can see “how-to” instructional videos on how to achieve a certain look.
Lastly, Sephora views its online community as valuable for connecting customers who share the same passion for beauty. The BeautyTalk forum provides an opportunity to converse with experts about makeup, skin care, fragrances, and more.
With 360 stores in North America and nearly 1,800 worldwide, Sephora’s footprint continues to grow. By offering programs that connect its brand to what customers value, Sephora has successfully strengthened customer–brand relationships and improved brand loyalty.
One of Sephora’s biggest competitors is ULTA Beauty. Since opening its first store in 1990, ULTA has grown to be the largest U.S. beauty retailer and the premier beauty destination for cosmetics, fragrance, skin care products, hair care products and salon services.
Questions

Describe how the brand touchpoints for Sephora provide emotional, self-expressive, and social benefits. Be specific, and be sure to not combine these 3 benefits into 1—discuss each in turn. How does ULTA Beauty compare?

Identify moments that offset the violence of the text: moments of tenderness, compassion, etc.

/in /by

http://newpaltz.libguides.com/content.php?pid=318836&sid=2608982 or OWL Purdue Writing and MLA Resources http://owl.english.purdue.edu/owl/resource/747/01/.
Respond in essay form and include information on the following points:
• Why was Partnoy disappeared?
• What other perspective does she bring to the corpus of texts and information regarding the Argentinian dirty war?
• Identify examples of moments of violence in the text? Types of violence?
• Identify Partnoy’s strategies to defy/distract/deter her captors/torturers
• Identify moments that offset the violence of the text: moments of tenderness, compassion, etc. Why are they necessary or even possible in Partnoy’s circumstances?
• What does the missing/desaparecidos add to what historians, political scientists, writers, etc. discuss about Operation Condor and the Dirty War? Is disappearing people a necessary action, especially in wars against the citizen themselves?
• In your opinion, why does Partnoy tell her story, and why does she tell it this way? What is your opinion about her experience, Operation Condor and the lasting effects of the violence?

Think of a time when you we’re dealing with a challenges. How did you handle that?Did you seek support and if so who did you seek support from?

/in /by

Think of a time when you we’re dealing with a challenges(personal,academic,work related).How did you handle that?Did you seek support and if so who did you seek support from?

EXPLAIN BREXIT OPTIONS FROM THE PERSPECTIVE OF ECONOMIC INTEGRATION STAGES

/in /by

EXPLAIN BREXIT OPTIONS FROM THE PERSPECTIVE OF ECONOMIC INTEGRATION STAGES

/in /by

What is meant by ‘managed realignment’? and ‘What is meant by a ‘nature-based solution’ to coastal flood and erosion protection?’

Explain the major trends in the commerce of information.

/in /by

Explain the major trends in the commerce of information.

what are the major changes in the distribution and sale of books, movies, music, and software.

How did Darwin know that the mountains rose from the sea  What structure was looked at in the finches?

/in /by

Darwin’s Dangerous Idea             https://www.youtube.com/watch?v=MCOc7Xqj-kQ

  1. Did Darwin’s idea of evolution go against common beliefs? Yes or No
  2. Why was, and still may be, Darwin’s idea of evolution dangerous? Note: info to answer this is throughout the movie.
  3. How did Darwin know that the mountains rose from the sea  What structure was looked at in the finches?
  1. What is the Tree of Life and what does the trunk represent?
  2. Where is the home of the most species on Earth?
  3. What modification(s) did/does the praying mantis have?
  4. What makes separate species?
  5. Can DNA be used to identify species?
  6. Can small changes lead to big changes? Yes or No
  7. What is artificial (selective) breeding?
  8. Do animals compete for resources? Do humans have to?
  9. What is natural selection? Note: information for this is throughout the movie.
  10. Can the HIV virus evolve? If so, how?
  11. Can it be a wise choice to go off the medication for some people with HIV? Why?
  12. What problems (imperfections) can occur with the eye?
  13. How has the eye changed among species?
  14. What caused Darwin to lose his faith in the church?
  15. Does Kennett Miller believe that religion and science (evolution) can get along? Yes or No
  16. What is the name of Charles Darwin’s book?
  17. How do we know that humans and chimpanzees are related? What is the percentage of identical DNA?
  18. When Darwin died, was he buried where he wanted to be? Why or why not?

What is Small’s portion of the net income? What is Big’s portion of the net income? Make the entry for this allocation.

/in /by

Two people are starting a small IT firm. They come to you for advice on how to form a partnership. They have listed 2 scenarios and are asking you how to make journal entries for each one of the following transactions:

Two partners, A and B, start a partnership.
Partner A’s investment is the following:
Cash: $20,000
Inventory: $30,000
Accounts payable: $50,000
Computer equipment: $40,000
Accumulated depreciation: $20,000
Partner B’s investment is the following:
Cash: $10,000
Computer software: $20,000
Two partners, Small and Big, form a partnership in which Small invested $40,000 and Big invested $60,000 for a total capital of $100,000. But Small devotes more time to the business and earns more from the firm. They have agreed to share the profits as follows:
The first $20,000 is allocated on the partner’s capital balances.
The next $30,000 is allocated based on service: Small gets $20,000, and Big gets $10,000.
Any remaining profits are allocated equally.
The partnership’s net income is $100,000.
What is Small’s portion of the net income? What is Big’s portion of the net income? Make the entry for this allocation.

Discuss Auditing – Audit, Risk and Internal Control, Going Concern and Material Uncertainty.

/in /by

Discuss Auditing – Audit, Risk and Internal Control, Going Concern and Material Uncertainty.