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Write a minimum 500-word original business memo. In a concise manner, describe to executive management the data you will analyze to determine a potential market for this product. State your purpose in the opening paragraph and provide sufficient information to explain the required items.

Segmentation and the Target Market

The following Course Outcome is assessed in this assignment:

MT219-3: Describe market segmentation and target marketing in a case scenario.
Using the information on the target market you learned from reading Chapters 6 and 8 in your text, original research on the Internet, and the various Learning Activities provided, read the scenario and respond to the checklist items in a business memo format.

Case Scenario: The product is a portable multimedia center, to be marketed in the U.S., called “Media Popup” and made by the startup company Porttron, Inc. The multimedia center is a glossy compact 10ʺ×12ʺ entertainment box. It includes a screen with optional additional screen extension that pops out of the right side; a computer keyboard that folds down; four surround-sound mini-speakers that can be adhered to any hard surface with the stick strips at the back of each speaker; and a subscription to streamed movies, music, and videos for 2 years — all for $499. It is available in three different colors (black, silver, and white).

Business Memo: You are a marketing assistant at Porttron, Inc. tasked with providing a business memo (i.e., an internal company document) to the U.S. executive management team of Porttron, Inc. concerning the checklist items provided below.

Write a minimum 500-word original business memo. In a concise manner, describe to executive management the data you will analyze to determine a potential market for this product. State your purpose in the opening paragraph and provide sufficient information to explain the required items. Finally, provide a concluding paragraph to summarize your suggestions.

Checklist:
1. Identify either a consumer or business market.
2. Describes a minimum of four (4) bases each for segmenting the market for at least one market (see Chapter 8).
3. Identify four (4) segmentation descriptors (e.g., if a company chose usage-rate segmentation they might decide between heavy and light users).
4. Explain your rationale for the four (4) segmentation descriptors for at least one market.
5. Describe a minimum of 4 factors of the target market.
6. Identify a marketing mix (product, place, promotion, price) for the product.
In a minimum of 2 pages (500 words) in a Microsoft Word document, write the business memo using the current APA format and citation style

All derivatives are based on the random performance of something. Identify and discuss this word “something.”

Financial derivatives 405

All derivatives are based on the random performance of something. Identify and discuss this word “something.”

Can you think of any specific disadvantages to T-cells’ positive and negative selection processes in the thymus? Can you think of ways in which the identified disadvantages will affect T-cell function?

Module 4 Discussion

T-lymphocytes undergo thymic selection whereby they are able to recognize foreign peptides contained in MHCs. Based on this statement, answer the following questions:

  • Can you think of any specific disadvantages to T-cells’ positive and negative selection processes in the thymus?
  • Can you think of ways in which the identified disadvantages will affect T-cell function?

How useful can researchers make automated testing against requirements documents? How many users are needed to generate valid recommendations? How can we better explain the differences between users’ perceptions of a task and the objective measures?

Human computer Interaction

INTRODUCTION

Researchers can contribute their experience with experimentation to develop improved techniques for interface evaluation and the user experience. Guidance in conducting pilot studies, acceptance tests, surveys, interviews, and discussions would benefit large-scale development groups, but additional attention needs to be given to smaller projects and incremental-type changes. Strategies are needed to cope with evaluation for the numerous specific populations of users and the diverse forms of disabilities that users may have. In this project 2, you are the Experts in helping design and constructing psychological tests which can help in preparing validated and reliable test instruments for subjective evaluation of the varying types of interfaces, from small mobile devices to very large displays, including specialized interfaces such as gaming. Such standardized tests would allow independent groups to compare the acceptability of interfaces.

SCOPE: You are working for an Independent company and you are tasked to design an evaluation instrument tool used to profile users’ skill levels with interfaces that would be helpful in job-placement and training programs.

STEP ONE (1) Use PowerPoint (MS Suite Products or suitable Tool) to design (draw) your HCI Interface, design an Evaluation Instrument Test Tool to validate an interface for a small mobile device or a very large display to include specialized interfaces such as gaming. Please show in your design how you would incorporate quality features e.g., usability, universality, and usefulness using an AI and/or Machine Learning approach.

OBJECTIVE: This project 2 should show how do you best incorporate and evaluate qualitative data and dimensions such as fun, pleasure, joy, affect, challenge, or realism.

STEP TWO: Answer each of the following question to include why as it relates to Evaluations and the Users Experience.

  • Would benchmark datasets and task libraries help standardize evaluation?
  • How useful can researchers make automated testing against requirements documents?
  • How many users are needed to generate valid recommendations?
  • How can we better explain the differences between users’ perceptions of a task and the objective measures?
  • How do we select the best measure for a task?
  • How can life-critical applications for experienced professionals be tested reliably?
  • Is there a single usability metric that can be used and compared across types of interfaces?
  • Can we combine performance data and subjective data and create a single meaningful result?
  • Is there a scorecard that can be used to aid in the interpretation of usability results?
  • Is there a theory to explain and understand the relationship between measures?

What failing organization did you choose? What external factors contributed to the organization’s failure? What internal factors contributed to the organization’s failure?

Assessment Description: Q& A 150 words-

Due tomorrow

Making a pivot has saved organizations from completely deteriorating. Using an industry resource, such as the Wall Street Journal, research an organization of your choice that has made an impactful pivot. Write an 8-10-sentence summary of the organization and the monumental pivot that saved the organization from deteriorating.

Assessment Description: This is a group PP. This is Due on Monday 10th, at 3pm to the team

This is a Collaborative Learning Community (CLC) assignment.

Throughout history, organizations have regularly failed. Many have failed due to their lack of innovative structure and culture. Your group has the opportunity to research an organization that has failed because it was unsuccessful in implementing innovation. You may choose an organization of your own or one of the following: Blockbuster, Polaroid, Blackberry, Sears, Toys ‘R’ Us, Xerox, Atari, Kodak, or Borders. In this assignment, you will build a 10-12-slide PowerPoint presentation, excluding the title slide and references. Be sure to include presenter’s notes. In your presentation, address the following questions:

  1. What failing organization did you choose?
  2. What external factors contributed to the organization’s failure?
  3. What internal factors contributed to the organization’s failure?
  4. What obstacles did the organization encounter? How were they handled?
  5. What did the organization fail to forecast in the changing market?
  6. What could you have done, as leaders of the organization, to pivot the company to success?

While APA format is not required for the body of this assignment, solid academic writing is expected, and documentation of sources should be presented using APA formatting guidelines, which can be found in the APA Style Guide, located in the Student Success Center.

This assignment uses a rubric. Please review the rubric prior to beginning the assignment to become familiar with the expectations for successful completion.

Team References:

https://www.businessinsider.com/the-rise-and-fall-of-blockbuster-video-streaming-2020-1

8 Reasons Why Blockbuster Failed & Filed for Bankruptcy (indigo9digital.com)

A Look Back At Why Blockbuster Really Failed And Why It Didn’t Have To (forbes.com)

Blockbuster: the Rise and Fall of the Iconic Movie Rental Store (businessinsider.com)

“A Blockbuster Failure: How an Outdated Business Model Destroyed a Gian” by Todd Davis and John Higgins (utk.edu)

Blockbuster: It’s Failure and Lessons to Digital Transformers – Digital Innovation and Transformation (harvard.edu)

Assignment 3:

A: Assessment Description: 150 words Due 4/10

Analyze and explain a successful organization’s structures and conditions that facilitated creativity and innovation. What structures inhibited creativity and innovation? Provide examples and explain. Would a lean business model help those structures support or inhibit creativity and why?

B: Assessment Description: 150 Words Due 4/11

Watch the TED Talk, “TedX Bay Area – Daniel Burres: Using Flash Foresight to Drive Innovation and Growth,” located in the topic Resources. What are some of the uncertainties impacting life and business today and how are they different from 2011? Is it still possible to predict the next linear step and, if so, how? Give an example of one current area where you can predict a possible “next step” and why you think it is possible?

C. Assessment Description:Organizational Innovation Analysis 500-750 words Due 4/13. APA format

In order to make effective change within an organization, an analysis of the current organizational state is essential. In this assignment, you will be analyzing the current innovative status within your own organization or an organization of your choice. This organization will also be used in several subsequent assignments. In your 500-750-word organizational analysis paper, address the following questions:

  1. What are your organization’s competitors’ current trends of innovation?
  2. How does your organization’s innovativeness compare to its competitors’?
  3. Within your organization, which stakeholders are responsible for supporting innovation? In what capacity?
  4. Examining your organization’s structure, systems, and people, how adaptable is the organization for implementing innovative principles and practices?
  5. How does your organization leverage analytics or trends to justify innovation?

What types of incentives did you get as a trainee to be more proactive and productive? Describe what kind of working documents and analysis you did there and what experiences you have gained throughout yourtraining. Provide examples of your work.

Internship Report

Assume and write this report about the training is being taken in Company named:  NOV (oil and Gas sector) – in HR department.

https://www.nov.com/

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Prepare Power points of 16 slides as summary of this report.

Main points to assume that the training was about and writing the report about these functions:

  • Compensation Analysis
  • Daily HR services and tasks
  • Generating required reports.
  • Working and meeting managers for business strategies
  • Employee relationship

 

 In addition, the report should be approximately 3000 – 3500, single –spaced and consider taking the following format

 

General instructions for writing the final report:

The report must be written in English language.

The word limit is 3000-3500.

 

The font size is 12, Times New Roman, justified, 1.5 space.

Main headings use font size of 16 and bold.

Add page numbers in the middle bottom of the page.

 

Plagiarism or copying from other sources is not allowed.

Your work should be clearly and completely presented.

 

 

A Brief Executive Summary of the Internship

A one-page summary of the company/institution and a short account of the major activities carried out during the internship period.

Acknowledgment

To allow the student to express her/his thankful and gratitude to individuals (such as: field instructor, academic supervisor, colleagues…etc.) who help them in carrying out and completing her/his training journey. This part will aid the students to learn basic elements of academic writing. To express their appreciation in a concise and professional manner.

Table of Contents

Contents of the report with page numbers, list of tables, and list of figures.

 

Introduction

A brief of the report. The Aim of the report.

 

Chapter 1: Description of the company

This section should answer the following questions:

What is the full title of the company/institution?

Give a brief history of the company, full mailing address and relevant weblinks

What is the type of ownership of the company/institution?

State the main shareholders and their shares.

What is the sector that the company/institution operates in?

Specify the products and services produced and offered to its customers/clients.

Who are regarded as the customers/clients of your internship company (consider the end users, retailers, other manufacturers, employees,etc.)?

Provide an organization chart of the company, along with information on the number of employees. Provide a list of functions performed by different departments/divisions in the internship organization. Provide an overview off the production system or service procedure (what are the resources, inputs, outcomes, andconstraints?)

Provide a process chart of a major product and/or service.

The following questions can be classified as your major fit (Finance, Accounting, Ecommerce and Management).

  • What kind accounting/finance/IT//quality/marketing standards and principles are used in the organization?
  • Discuss telecommunication technologies (Database, Instant Messenger, Networking, Ecommerce tools) used in the company.
  • Describe the quality planning and control activities in the internship organization.
  • Describe the quality control activities throughout the life cycle of the product/service groups
  • What kind of financial analysis and decision-making methods are used by corporate treasurers and financial managers in the internship organization?
  • What types of marketing, selling, and human resources analysis are performed (cost system, evaluation of consumers, needs, product strategy, distribution strategy, promotional strategy)?

 

 

Chapter 2: Internship activities

This is the main body of your report. During the internship period, the focus of the training may on the following types of analysis and questions. You do not have to answer all the questions in the list: · Describe your working conditions and functions, such as: Who is your supervisor (include his/her name and his/her position); other team members or co-workers and what their functions are to complement yours.

  • Provide a detailed description about the department(s) that the trainee did her/his training with them. Adding all sub-divisions for this department(s) if it is available. Student can add to this description a supported chart.
  • Detailed descriptions about all tasks and activities that the trainee did them during her/his training period.
  • Gained skills and how they added value to your work
  • Other tasks that are not related to the trainee’s major that done by her/him at the company should be included in this chapter as well.
  • What types of incentives did you get as a trainee to be more proactive and productive?
  • Describe what kind of working documents and analysis you did there and what experiences you have gained throughout yourtraining. Provide examples of your work.
  • A comparison between theory (things you have learned in the classroom) and practice (things you did or observed at the company) must be made and highlighted. In this section the student can add a supported table includes which academic course (s) (course title and code) helped to perform training tasks. For example, two columns; the first one shows the course name and second column shows the tasks performed and related to this course.
  • Show some work samples that you have encountered/conducted at the company through graphs, pictures, data, drawings, or design calculations and include them in your report.
  • Lessons learnt (what the overall benefits gained from the training program)

 

Chapter 3: Recommendations

  • Advantageous that helped the student in completing the training program.
  • Disadvantageous and challenges that faced the student and how he/she did overcome them.
  • Recommendations to improve training program in the college.
  • Recommendation for the training company. Conclusion Sum up and summary of the training experience. Reference If it is needed Appendix (option) This will help the instructor to have a background about the trainee and his/her previous experiences. Also, it helps the students in writing their CVs for future job application especially for fresh graduates who do not have previous practical experiences.
  • Basic information (name, city, contact details…etc.).
  • Job objectives.
  • Academic qualifications.
  • Practical experiences.
  • Skills this will help the instructor to have a background about the trainee and his/her previous experiences

Provide a 300 word proposal on your research question and how you are working to connect it to class readings. Include possible sources.

Gender Studies Question

1 step: Paper Proposal ( 300 word proposal on your research question and how you are working to connect it to class readings. Include possible sources. (you have one day to send the paper proposal)

2 step: Draft needs to be 1000 words, in paragraph form (not just an outline), and have your sources included. (one day and half to send the 1000 words)

3 step: The final paper will be on a subject related to the course that is important to you.

Write a persuasive speech recommending your college, work site, or other organization take a specific action. If possible, choose an argument that addresses your current job role or educational goals.

Final Project Assignment (450 points)

Assignment Breakdown:

(200 points) Write and submit a persuasive speech (.doc or .docx  format)

(250 points) Create and submit a PowerPoint presentation with narration to present your speech (.ppt or .pptx format) 

For a Total of 450 Points

Directions: Write a persuasive speech recommending your college, work site, or other organization take a specific action. If possible, choose an argument that addresses your current job role or educational goals.

 

Some topic possibilities (feel free to come up with your own) include:

  • Buying more or newer equipment
  • Making the organization more family-friendly
  • Improving accessibility for customers or employees with disabilities
  • Using a new treatment to provide better patient care

 

  1. Write a persuasive speech:

 

Begin with an engaging opener: Question? Anecdote? Surprising statement? In the opening paragraph, state your thesis (recommendation) and list three reasons to support why that action is necessary.

Each following paragraph (one or two for each reason) should provide more detail to support it (examples, description, anecdotes). Cite research-based sources in APA 7th edition format. 

Include paragraph transitions that connect the reasons to one another so your argument has a logical flow.

In your last paragraph (aka closing statement), remind the audience of your thesis. Quickly restate the reasons you’ve given. Close strongly with a specific “call to action.” What do you want the audience members to do next to help accomplish your recommendation? Include who, what, and when.

When you’re finished writing your speech, read it out loud to make sure it passes the “say-ability test.” Revise as necessary until you are comfortable saying it.

  1. Create a PowerPoint presentation to present your speech. Use visual aids to illustrate information and keep yourself on track when speaking. Use short statements to summarize your thesis, reasons, and examples (Review Write for Business, p.226).
  2. Finally, narrate your presentation (Read written persuasive speech aloud and record it so it is attached to your PowerPoint). Follow tips given throughout the course regarding engaging your audience.

 

Sources

Cite your sources in APA 7th edition format in the text of your written speech and on the slides of your PowerPoint presentation.

Provide a “References” list at the end of your written speech and on the final slides of your PowerPoint presentation.  Include a minimum of eight research-based sources.

**Use the sources to support your argument, not to make it: don’t rely solely on direct quotes. Make statements and cite research that backs your ideas.

Watch the acceptance speech by Viola Davis at the Oscar Awards in 2017 for best supporting actress. Based on the assigned reading ( Chapter 16), analyze her speech. There are certain expectations for award speeches, what are they and how does this one stand out? What makes her speech memorable? How is it structured?

CASE STUDY

Watch the acceptance speech by Viola Davis at the Oscar Awards in 2017 for best supporting actress. Based on the assigned reading ( Chapter 16), analyze her speech. There are certain expectations for award speeches, what are they and how does this one stand out? What makes her speech memorable? How is it structured?

Define and discuss key terms, concepts and trends about KIDS MENUS and provide conclusions and recommendations.

Topic: Kids Menus’

The power point presentation report should define and discuss key terms, concepts and trends about KIDS MENUS and provide conclusions and recommendations. Presentation reports should consist of at least 18 slides. You may include photos and links for short video clips where possible and appropriate. Your PowerPoint Presentation report should have the following sections:

  1. Title: Nutritional topic and student’s name (1 slide)
  2. Introduction: importance of the topic and aims of the project (1-2 slides)
  3. Content: definitions, issues, recent changes, statistics and debates about this topic (6-8 slides)
  4. Conclusions and Recommendations: emerging conclusions and recommendations about this topic (2-3 slides)
  5. Learning: explain what you have learned specifically from this project (1-2 slides)
  6. References: List those references you have used (1-3 slides)