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Explain what, if anything, is Jenbury Financial currently not doing that it needs to be in order to flourish and thrive at their stated aims as a company? Explain what, if anything, Jenbury Financial must consider when promoting this new course?

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Integrated Marketing Communications In The Digital Age

Section 1: Campaign Plan (25 marks)

1. Defining the problem statement. (7 marks)

• Briefly introduce the brand, position, industry.

• Explain what, if anything, is Jenbury Financial currently not doing that it needs to be in order to flourish and thrive at their stated aims as a company?

o Make any necessary reference to competitors, industry factors and trends, and technological changes or advancements which may help you define the problem.

o Relate to the brand’s position and existing communication strategies. Highlight any issues of confusion or positioning as relevant.

• Explain what, if anything, Jenbury Financial must consider when promoting this new course?

• Briefly preview (1 sentence) how your campaign will help address this problem.

2. Indicate and justify a target audience for your campaign. (8 marks)

• Some targeting details will be given you to after Assignment 1, prior to starting work on this assignment. Instead of starting a new profile, you will be asked to:

o Briefly explain/justify why this target is suitable

o Justify any additions or alterations you make to this profile

o Indicate where/when these consumers are receptive to marketing communications

o Outline their level of awareness when it comes to the brand and to financial services

(Hierarchy of Effects / Week 4 and 5)

3. Outline your campaign objective and more narrow communication goals. (10 marks)

• What is the broad marketing communications objective to this campaign? (week 5)

o Who/What/When format

o Why this objective – it must clearly relate or be justified back to the problem statement and/or to the target segment.

• Outline the more specific communication goals, for example: (5 marks)

o What do we want our target audience to think at the end of this campaign?

o What do you intend to change? Their perceptions? Attitudes? Etc? In what way?

o What action do we want our audience to take as a result of this campaign?

 

Write a Report on the Role of Economics in a Private Energy Company. Identify and evaluate the impact the economy has on business organisations. Appraise and apply economic theory to a range of contemporary business contexts.

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A Report on the Role of Economics in a Private Energy Company

Write a Report on the Role of Economics in a Private Energy Company.

To be successful, the organisation must be capable of responding to changes in the sector in which they operate.

• As a manager, you are required to analyse the energy industry during and after the global pandemic.

• Hence you should produce a 1,500-word business report on the micro and macro-economic factors that have affected a private energy company (e.g., gas, electric, solar panel, wind, and oil) of your choice.

• Your report should review and reflect your knowledge and theory of economics. It must include an analysis of the impact of the economy (including the micro and macro factors) on your case company.

• Your audience is the senior management team. You should meet all the related learning outcomes.

Your choice of the organisation should be agreed upon with your tutor during tutorials.

Completion of this assessment will address the following learning outcomes:

1 Identify and evaluate the impact the economy has on business organisations.

2 Appraise and apply economic theory to a range of contemporary business contexts.

3 Analyse the micro and macro-economic forces on contemporary business.

Why these objectives are appropriate for the project. Why these metrics and timelines are appropriate for your strategic plan.

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Wk 3 – Apply: Project Metrics

Use the Balanced Scorecard Template to:

Create at least 3 measurable project objectives for each quadrant of the scorecard based on your analysis.
Determine targets, timelines, and metrics for each objective.

Explain the following in 350-525 words on the Balanced Score Card Template:

Why these objectives are appropriate for the project.
Why these metrics and timelines are appropriate for your strategic plan.

Important: This requires more than a top-of-mind listing of objectives. Research is necessary to determine reasonable objectives based on industry standards or benchmarks.

Describe the health care organization or network. Describe the organization’s overall readiness based on your findings. Prepare a strategic plan to address issues pertaining to network growth, nurse staffing, resource management, and patient satisfaction.

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Health Organization Evaluation

Research a health care organization or network that spans several states with in the United States (United Healthcare, Vanguard, Banner Health, etc.). Assess the readiness of the health care organization or network you chose in regard to meeting the health care needs of citizens in the next decade.

Prepare a 1,000-1,250 word paper that presents your assessment and proposes a strategic plan to ensure readiness. Include the following:

-Describe the health care organization or network.
-Describe the organization’s overall readiness based on your findings.
-Prepare a strategic plan to address issues pertaining to network growth, nurse staffing, resource management, and patient satisfaction.
-Identify any current or potential issues within the organizational culture and discuss how these issues may affect aspects of the strategic plan.
-Propose a theory or model that could be used to support implementation of the strategic plan for this organization. Explain why this theory or model is best.

You are required to cite a minimum of three sources to complete this assignment. Sources must be appropriate for the assignment and relevant to nursing practice.

Discuss how you, as an advanced professional nurse leader, would implement the four steps from the “IHI Framework for Improving Joy in Work” in the workplace, including one strategy for each of the four steps.

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Social Emotional intelligence

C. Write a reflection paper (suggested length of 4-6 pages) discussing how to use social and emotional intelligence power skills to handle difficult workplace situations and implement joy in the workplace by doing the following:

1. Describe, using scholarly sources, how advanced professional nurses can manage difficult workplace situations by using each of the following social and emotional intelligence power skills:

• self-awareness

• self-management

• interpersonal communication

• executive function

• social awareness

2. Describe how you, as an advanced professional nurse, would use two of the social and emotional intelligence power skills in the workplace to achieve each of the following results:

• a professional presence

• enhanced mindfulness in healthcare

• a positive social presence to promote a sense of caring and belonging

• a culture of joy to solve the problem of incivility in the workplace and initiate organizational change

3. Discuss how you, as an advanced professional nurse leader, would implement the four steps from the “IHI Framework for Improving Joy in Work” (see Supporting Documents) in the workplace, including one strategy for each of the four steps.

Why did you choose your companies? Specifically, what market news, metrics, or other data led to you to pick these specific stocks?

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Investment Game Room

Discussion posts and trading activities for the class will take place in the Investment Game Workroom. Your required activity is outlined below:

Game registration and initial stock picks (2% of Course Grade)

Register for the game by following the instructions provided by your professor.

Assemble your initial portfolio prior to the close of the markets of Week2.

Week 2, post a brief rationale in the Investment Game discussion board:

Why did you choose your companies? Specifically, what market news, metrics, or other data led to you to pick these specific stocks?

Share resource(s) you consulted to make your choice.

Explain why you allocated your assets as you did.

What benchmark are you measuring yourself against and why?

What is the problem being addressed? Who is affected by this problem? Why does this problem exist? Why does the problem persist? What is at stake if the problem is not solved? Who can take action? What should they do, exactly? Why would this help? What are the positive and negative aspects of your solution(s)?

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Counterterrorism efforts with the U.S. Department of Homeland Security

Analyze ways to improve counterterrorism efforts with the U.S. Department of Homeland Security.

This analysis project requires you to tackle the problem by first exploring it, its causes, and its impacts. Then recommend practical solutions to solve the problem.

Here are questions to help guide your analysis:

(Note: you are not directly answering these questions in the paper. These are just to guide the content of the analysis.)

What is the problem being addressed (explain, describe, and “prove” that it exists)?

Who is affected by this problem?

Why does this problem exist (identify the root causes)?

Why does the problem persist (identify the major factors that contribute to the problem’s ongoing presence)?

What is at stake if the problem is not solved?

In forming your solution, use these questions to guide you:

Who can take action?

What should they do, exactly?

Why would this help?

What are the positive and negative aspects of your solution(s)?

PURPOSE OF THE ESSAY: To analyze the problem and provide a solution

Discuss the different types of advance directives and the pros and cons of each. Do you have an advance directive? Has what you have learned in this unit caused you to consider the need for one? Why or why not?

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Ethics and Values in Healthcare

Discuss the different types of advance directives and the pros and cons of each. Do you have an advance directive? Has what you have learned in this unit caused you to consider the need for one? Why or why not? Textbook fundamentals of law for health informatics and information management Chapter 8. Write fro the point of having no advanced directives and the reading causes one to consider getting them.

Do you agree with the authors’ assertion that participation is the most fundamental of the basic distinctions of art? Why? If you disagree, which do you think is the most important and why? Do you have any experiences with art to draw on to support your claims?

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GED120 – Introduction to Humanities

“Do you agree with the authors’ assertion that participation is the most fundamental of the basic distinctions of art? Why? If you disagree, which do you think is the most important and why? Do you have any experiences with art to draw on to support your claims?”

Why is it important that Christians translate their personal Christian worldview into workplace behavior? How has Max DePree accomplished this?

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Translating Faith Into Leadership Exegetical Study

Content: Although Leadership is an Art, by Max DePree, has been designated a leadership book (as opposed to a theology book), it is filled with concepts for leading people from a Christian worldview. Record and consider a number of those concepts, and find Scripture passages that align with the leadership concepts. Why is it important that Christians translate their personal Christian worldview into workplace behavior? How has Max DePree accomplished this?