Is your intent to inform or persuade? How can you accomplish the intended goal?
Answer each question thoughtfully and fully to earn all points possible.
Analyze the rhetorical situation.
a. Is your intent to inform or persuade? How can you accomplish the intended goal?
b. Who is your message directed to? Adults for the adult education
c. Where will your design be viewed?
What will your design piece be? Magnet
a. Why? Justify exactly why you’ve chosen that medium and explain why you think it’s a persuasive way to get others’ attention.
b. What are your design goals?
Where will the eye be drawn exactly? What information is emphasized? What content will you group together? How many times will the eye stop?
One alignment? Two very different alignments? Describe.
What elements will be repeated? Why?
What colors will you use and why? Explain.
What King content will you include? List the content you’ll include and next to each detail, explain WHY you are including that information.
Will you include a web address? Explain. www. or or
Will you share a physical address? Explain. Bristol campus or Knoxville campus where the COMM program meets?
Other info?
4. What content will you include about yourself? Draft your “story” in 2-4 sentences, and explain WHY you are including that information.
Will you develop your own tagline? Or summarize your career goal? Or describe what made King your top choice?
Will you include a picture or yourself? Or sign your name next to your story to identify the storyteller?
Helpful ideas:
Chapter 7:
Chapter 8: 2 parts